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Tag Archive

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New Year, New Deal: Cengage Learning Rolls Out Its Unlimited Subscription

In News by Porter AndersonJanuary 9, 2018

Cengage Unlimited textbook subscription service launches later this year, giving students full access to all of Cengage digital content for the cost of $119 per semester

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Facing the Attention Economy: Publishers Forum in Berlin

In Feature Articles by Porter AndersonApril 25, 2017

‘A massively distributed fight for attention’ rages in the marketplace, delegates to Germany’s Publishers’ Forum are told. Is consumer service the strategy?

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Building the Digital Infrastructure Germany’s Educational Publishers Need

In Feature Articles by Porter AndersonApril 20, 2017

K.Lab Berlin’s Benjamin Wüstenhagen’s six years in the business have honed his viewpoint on Germany’s edtech development.

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Finland’s Laura Nevanlinna: ‘Learning from Angry Birds’

In Feature Articles by Porter AndersonMarch 29, 2017

The EVP of the new Kaiken Entertainment has a message for Berlin’s Publishers’ Forum: Think ‘full 360,’ story worlds, and ‘finding the right partners.’

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The IPA, the Arab World, and ‘Building Dialogue’: Bodour on the Controversy

In Feature Articles by Porter AndersonMay 16, 2016

In a Publishing Perspectives exclusive, Bodour Al Qasimi reacts to the International Publishers Association’s recent membership controversy and looks at the Arab world’s industry in globalization.

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As BEA Opens: A New Global Ebook Report on a Mercurial World Market

In Feature Articles by Porter AndersonMay 11, 2016

BEA’s’ Director of International Affairs Rüdiger Wishenbart’s new Global Ebook Report cites continental Europe’s ebooks “stalling even earlier” than in US, UK.

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Germany’s Publishers’ Forum: Bedeviled by Data

In Feature Articles by Porter AndersonApril 29, 2016

A reluctant industry? At Publishers’ Forum in Berlin, a first day of sessions has exposed what some see to be a surprisingly entrenched reluctance to embrace data’s centricity in a new and critical relationship with consumers.

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Previewing Germany’s Publishers’ Forum: ‘Expansion and Fragmentation’

In Feature Articles by Porter AndersonApril 28, 2016

‘Two days of intensive exchange’ are on tap as Berlin’s Publishers’ Forum opens focuses on how publishing is ‘expanding, converging, and fragmenting.’

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The UAE’s Bodour: ‘To Always Stay Ahead of the Curve’

In Feature Articles by Porter AndersonApril 22, 2016

Raised in ‘a family that loves books and reading,’ the publisher Bodour Al Qasimi arrives at Berlin’s Publishers’ Forum next week as one of the most influential and committed players on the industry’s world stage.

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Cengage’s Michael Hansen: He’d Like To Teach the World

In Feature Articles by Porter AndersonApril 19, 2016

More platform-based, less book-based’ is where Cengage Learning finds its future. And this CEO in educational publishing speaks on April 28 to Berlin’s Publishers’ Forum with real insight into his trade colleagues’ challenges: ‘A novel is a novel is a novel.’

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