The British Book Awards contenders for Book Trade and Book of the Year are announced, with the shortlists consisting of 29 categories.
Taipei International Book Exhibition: 505,000 Attendees in Six Days
As many as 1,393 stands representing 470 exhibitors were at the 2023 Taipei International Book Exhibition, from 33 nations.
Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers
The Tandem Collective’s Naomi Bacon flew to Taipei International Book Exhibition to introduce ‘community-led’ book marketing.
Book2look Powers Look-Inside Excerpts at Bookshop.org
The founders of Book2look and Bookshop.org announce a new partnership for book excerpts and marketing to Bookshop.org’s site.
Open Road Media: A New Version of Its Marketing Offer
The Open Road Integrated Media ‘Activation’ offer gets a ‘redesign’ for what’s promised to be more targeted book marketing in 2023.
At Frankfurt: How Independent Publishers Build Community and Compete
“The aim is not to sell books, but to sell narratives,” said LAPAS Books founder Ūla Ambrasaitė at Frankfurt, in a discussion on independent publishers’ unique challenges and advantages.
At Frankfurt: ‘The Future of Storytelling’ is About Reaching Readers
In a forward-looking Publishing Perspectives Forum session at Frankfurter Buchmesse, speakers emphasized the importance of engaging with readers online in innovative ways.
TikTok and Frankfurter Buchmesse Open a New Collaboration
Frankfurt’s Agora is the setting for a TikTok stage this year, emphasis on #BookTok and its community of book fans and readers.
Frankfurt: An Executive Talk with Planeta CEO Jesús Badenes
Jesús Badenes: Many Spanish consumers now say they were sustained during tough pandemic conditions by friends, family – and books.
In the United Kingdom, TikTok Announces Its Own Book Club
The social-media success of #BookTok has prompted TikTok in England to open a ‘TikTok Book Club’ featuring a different title monthly.