Streaming an interview with an astronaut to 60 million students in 80,000 schools in China was one of this year’s feats at the 26th Beijing Book Fair.
New fiction on China’s bestseller lists captures the contemporary sensibilities of young adults in the country’s largest cities.
‘Chinese readers want to know these outstanding stories,’ says NORLA’s Margit Walsø. She just launched 10 Norwegian titles in Shanghai ahead of Frankfurt.
Digital marketing approaches supported by 5G and edtech in early-age English-language training were key interests at the 2019 Beijing Book Fair.
At China’s Asian Bookstore Forum in Xi’an, researchers cited a sharp shift, book sales moving quickly away from physical stores and over to online retail.
Reporting US$2.62 billion in 2018 revenue, China’s sprawling Phoenix Publishing & Media already has deals in 30 countries and wants to get only bigger.
Toronto-based Wattpad announces another international content development deal for Asian markets, and Sweden’s Bonnier has a film option for ‘Spotify Untold.’
The Association of American Publishers chief is polling its membership to predict where Donald Trump’s China tariffs on books could do the most damage.
‘A wide range of other books remain on the list’ for near-term tariffs, notes AAP’s Maria A. Pallante, ‘including American fiction and nonfiction.’
In another period of double-digit growth for China’s book market, children’s books are the largest category by sales and online retail is still growing.