Now with an overall pool of some 35,000 registrants and about 5,000 active readers, the UK’s The Pigeonhole engages consumers ahead of a release to generate word-of-mouth.
Industry Notes: Penguin Random Opens Education Site, Cengage Unlimited Provided by Two Campuses
A new Penguin Random House site for educators markets curriculum-relevant titles from both the frontlist and backlist. And two programs are providing tens of thousands of Cengage’s new subscription to students.
Interview: Beijing Book Fair’s Liying Lin on China’s Market
Disagreeing with assessments of a slowdown in the Chinese book market, the Beijing International Book Fair director says she’s seeing ‘real energy in the sector.
Update From the Beijing International Book Fair’s Professional Programs
Tours of relevant industry sites, lectures, seminars, networking, and training are featured in a series of professional program offerings this week at Beijing International Book Fair.
Beijing International Book Fair Emphasizes Its New Digital Zone
Centered around its two-day Digital Publishing Forum conference event, the newly focused Digital Zone at Beijing International Book Fair includes presentations from Amazon Web Services, Springer Nature, Microsoft, and Wiley.
Education Publishers Push Digital Content as the New School Year Begins
A study commissioned by Ingram finds that students delay or avoid purchasing expensive textbooks. Education publishers respond with digital textbooks.
Argentine-Mexican Partnership Looks To Facilitate More Latin American Digital Publishing
Mexican ebook conversion and distribution provider Ink-It and Argentine e-commerce platform Publica.la have partnered to enable direct sales of digital content.
‘Go Out and See the World’: Mexico’s Publishers Urged To Accelerate Innovation
At a high-level conference organized by CANIEM, Mexican publishers were encouraged to embrace change and innovation, including new ways to promote reading and book sales.
Beijing International Book Fair 2018 Anticipates Participation From 93 Countries
Emphasizing digital publishing and its new children’s book area, Beijing International Book Fair plans a 97,700-square-meter footprint this year in eight halls.
Russia’s Growing Ebook and Audiobook Sales in First Half of 2018
The Russian ebook distributor LitRes reports 45-percent growth year-over-year in ebook sales for the first half of this year. And Storytel, which ended its first year in May in the market, cites digital access over vast distances as a driver.