Publishing Perspectives Navigation
  • Home
  • Features
  • News
  • Magazines
  • Rights
    • Submit Rights Deal
  • About Us
    • Contact
    • Advertise
  • Subscribe
  • Search
  • Home
  • Features
  • News
  • Magazines
  • Rights
    • Submit Rights Deal
  • About Us
    • Contact
    • Advertise
  • Subscribe
  • Search

Tag Archive

View Post

2018 in Review at Canada’s Wattpad: 51 Percent More Readings in Muslim Romance

In News by Porter AndersonDecember 17, 2018

The platform again assesses interest trends and finds its readership and writers engaged in a wide-ranging discussion of diversity and tolerance.

View Post

Children’s Book Summit: Nielsen on Kids, Their Trends, and Their Parents

In Feature Articles by Porter AndersonNovember 1, 2016

Taking a holistic approach that might warm the heart of a millennial mom, Nielsen’s third conference on the young readers’ market looked at their parents, too.

View Post

TED’s Brand Ambassadors: A Network of Inspiration

In News by Erin L. CoxJune 6, 2016

Before TED’s Doug Chilcott joins a panel at Publishing Perspectives’ June 13 rights conference (#pprights16), we take a look at the concept of networked interest and inspiration behind the popular events series.

View Post

Bastei Lübbe Targets Millennials With New Mobile Platform

In Feature Articles by Edward NawotkaNovember 10, 2015

In 2016, German publisher Bastei Lübbe will launch Oolipo, a streaming platform that aims to attract millennials with serialized digital content.

View Post

New Trends in Book Marketing: Mobile, Millennials and More

In Feature Articles by Mark PiesingApril 6, 2015

For Sara Lloyd of Pan Macmillan, book marketing in 2015 is all about mobile, millennials, and the interplay of real and virtual worlds. — a topic she’ll address at the LBF’s Digital Minds conference next Monday.

View Post

Want to Reach Millennial Readers? Download the White Paper

In Resources by Erin L. CoxApril 2, 2015

Publishing Perspectives and Publishing Technology co-publish a white paper based on Publishing Technology’s research on ‘How Millennials Consume Content’ and findings from experts in media, marketing, and technology on how to reach this growing audience.

View Post

Authenticity, Relationships Matter Most to Millennial Readers

In Feature Articles by Edward NawotkaMarch 30, 2015

Publishing Perspectives’ “Designing Books for Millennial Readers” conference revealed that authenticity is the key to unlocking the hearts of millennials.

View Post

Updating Archie Comics for a New Generation of Readers

In Feature Articles by Edward NawotkaMarch 24, 2015

You may think of teen comic hero Archie as a ‘nostalgia brand,’ but a fresh look and edgier stories he is being updated for a new generation of readers.

View Post

Scholastic’s Emily Morrow on Community Building for YA Readers

In Feature Articles by Erin L. CoxMarch 18, 2015

Emily Morrow discusses how Scholastic’s This is Teen online community has helped the company connect with a passionate community of YA readers online.

View Post

Why Publishers Should Pay Attention to Millennials

In Feature Articles by Erin L. CoxMarch 13, 2015

Millennials are the largest generation in history and are entering their prime spending years. But, do we know how to appeal to them? Erin L. Cox previews the upcoming conference “Designing Books for Tomorrow’s Readers.”

SUBSCRIBE

Sign up to get our FREE email edition, Monday to Friday!

SUBSCRIBE »

Browse Popular Topics

Authors
Bestsellers
Book Prizes
Book Sales
Bookselling
Children’s Books
Digital Publishing
Distribution
Education
Frankfurt Book Fair
Literature
London Book Fair
Marketing
Reading
Rights
Statistics
Translation
Writing

Browse Countries / Regions

Africa
Asia
Australia
Brazil
Canada
China
Europe
France
Germany
India
Italy
Latin America
Mexico
Middle East
Russia
Southeast Asia
Spain
Turkey
USA
UK
Publishing Perspectives | 30 Irving Place, 4th Floor, New York NY, 10003 | +1-212-794-2851 | newsletter@publishingperspectives.com
  • Subscribe
  • About Us
  • Contact
  • Terms
  • Privacy Policy
  • Advertise