If publishers want to provide real value to their authors, Nick Ruffilo argues that they need to develop capabilities beyond what the average user with a computer can manage.
Tips for Technologists #13: Writing Software is like Writing a Book
Good software requires programmers who are both creative and logical, who can build code that essentially tells a story. This sounds a lot like publishing a book.
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Tips For Publishing Technologists #1-10: The Zen of Technology
Links and a quick recap of the first 10 Tips for Technologists provides further context as to how the lessons relate to different positions within the publishing industry.
Tips for Technologists #10: Learning a Programming Language
Nick Ruffilo’s ongoing series discusses the high level concepts that will help you put your mind around what a programming language is, how it works, and how you can learn it
Attracting Publishing Programming Talent on the Cheap
Jennifer 8 Lee needed programming help to launch her publishing startup Plympton, but she didn’t have the cash. So what did she do? She got creative.
Tips for Technologists #8: Know Your Boolean Math
Programming languages do a great job at allowing you to turn anything into a boolean and they the basic concepts be applied almost anywhere involving code or search.
Can Publishers Transform into Transmedia Storytellers?
By Edward Nawotka It’s getting lots of buzz, but transmedia storytelling is expensive, requires people with skills (animation, computer programming) that publishers don’t traditionally have on staff, and requires one to work more like a theater troupe than a corporation. Can traditional publishers make the jump into this new, potentially profitable medium? Read our lead story and tell us what …