Mexico has become the first Spanish-language market in the Americas in which Nielsen’s research service Bookscan operates.
As BookExpo’s conference programming looks at the new centricity of consumer data, ReedPOP hits ‘reset’ on mission priorities and approach.
In a smooth transition to its new Nielsen-partnered format, London Book Fair’s flagship Quantum Conference leans on data, optimism, and conversation.
In a new conference partnership this year, Nielsen’s BookInsights and London Book Fair’s Quantum come together to emphasize data, consumer comprehension, and actionable insights for publishers.
Million-copy-selling bestsellers get Platinum status in the UK’s new edition of the Specsavers-sponsored award, market performances verified by Nielsen.
Market research firm NPD has acquired the US-based services of Nielsen Book, adding book data to its point-of-sale tracking across more than 20 industries.
The 2017 Digital Book World conference opened with calls for more data-driven decision-making, despite the inherently subjective nature of book publishing.
Charting the importance of proper and timely metadata, Nielsen Book’s twin studies from the US and UK markets may be motivational updates for publishers.
Amid rising audiobook sales, the FutureBook Conference’s focus on the sector offered upbeat statistics and audience demographics.
Taking a holistic approach that might warm the heart of a millennial mom, Nielsen’s third conference on the young readers’ market looked at their parents, too.