By Siobhan O’Leary A new initiative backed by the Börsenverein des Deutschen Buchhandels was announced earlier this month in Berlin, the goal of which is to provide stronger representation for the creative industries in politics and beyond. The Deutsche Content Allianz was outlined in a joint declaration to the public and calls for a fair business environment for these industries …
Which Transmedia Practices are Best Suited to Traditional Publishing?
By Edward Nawotka Transmedia is more than a fad and is becoming an popular storytelling option for content creators. Many believe that book publishing can no longer operate in a silo and must conceive of new stories with transmedia practices in mind right from scratch. At SXSW Interactive several panels offered ideas of how publishers can extension of traditional storytelling …
How Do You Use Enhanced Content?
By Hannah Johnson In an interview with Publishing Perspectives, Emmanuel Benoit of Jouve said that publishers use enhanced content in different ways. In the trade sector, he said, enhanced content is great for marketing and promotion, but has less potential as a new product to sell. Do you agree? Or do you consider your enhanced content an entirely new product …
Take Advantage of Our Early Bird Rate for Digital Book World
By Erin L. Cox The second annual Digital Book World has set its dates for January 24-26, 2011 in New York City at The Sheraton Hotel & Towers. This year’s conference brings programming that will offer actionable strategies for success in the digital age for all areas of publishing–editorial, marketing, business development, digital, designers, production, and sales. From new research …
Is a Writer’s Expectation of Riches Now Unrealistic?
By Edward Nawotka In today’s editorial, “We Are All Poets Now” author Nina de Gramont writes movingly about her experience of falling in-and-out of favor with a big New York publishing house and then finding contentment in moderating her expectations of financial rewards from her writing career. Writers like to dream of getting rich from their work. But as digitization …
Singapore Holds First Children’s “Content” Festival
By Edward Nawotka This past weekend, the first Asian Festival of Children’s Content was held in Singapore. It may be the first literary festival of it’s kind to replace the word “literature” with “content.” But, hey, Singapore has always viewed itself as a progressive nation-state. Claire Chiang, the festival’s advisory board chairperson, told Publishers Weekly’s Terry Tan: “We have had …
What Content Would You Like to See Become a “Live” E-book
By Edward Nawotka Today’s lead article describes how Connotate’s search technology could be used to create “live” e-books. What kinds of content would you like to see incorporated into such an e-book? How do you envision it working? Read the article and let us know what you think in the comments below.
The Future in the Palm of Your Hand (Publishing at Mobile World Congress 2010)
By Hannah Johnson and Thomas Minkus BARCELONA: On February 15, the first day of the Mobile World Congress in Barcelona, Sony Ericsson CEO Hans Vestberg predicted that in five years, there will be three billion new mobile broadband users, and by 2020, there will be 50 billion connected devices. According to the Congress Show Daily, smartphones represented 15.4% of the …