Is Traditional Book Marketing Too Boring?

In Discussion by Edward Nawotka

By Edward Nawotka In today’s lead story, author Stephen Elliott says: “You should market your book with the same integrity as you put into writing the book. Use things nobody else is doing. Don’t be boring.” Traditional book marketing is somewhat more staid. It usually encompasses a reading tour, some blogging and editorial writing, radio and television media (if you’re …

What’s the Buzz: Lit Sites Add Ads; Seeking Sustainable Arts Journalism

In News, What's the Buzz by Edward Nawotka

By Edward Nawotka GalleyCat is reporting that some of our favorite literary Web sites are adding advertising to the mix, including The Rumpus (created by the inimitable Stephen Elliott), The Millions, and HTMLGIANT. The change, says GalleyCat, is so they can pay their contributors. Recent essays posted on  The Millions and The Rumpus addressed the very idea of writing for …