Having sold the Chinese rights to every children’s title the Czech house took to Beijing, Albatros has nothing left to sell this weekend at Shanghai’s fair.
Streaming an interview with an astronaut to 60 million students in 80,000 schools in China was one of this year’s feats at the 26th Beijing Book Fair.
Digital marketing approaches supported by 5G and edtech in early-age English-language training were key interests at the 2019 Beijing Book Fair.
At China’s Asian Bookstore Forum in Xi’an, researchers cited a sharp shift, book sales moving quickly away from physical stores and over to online retail.
Reporting US$2.62 billion in 2018 revenue, China’s sprawling Phoenix Publishing & Media already has deals in 30 countries and wants to get only bigger.
Featuring a parallel children’s division for a second year, the Beijing International Book Fair again expects some 2,500 exhibitors and 300,000 visitors.
The Beijing International Book Fair organizers cite robust rights sales at this year’s fair, claiming that sales of Chinese translation rights sold abroad have increased.
The US-based Chronicle Books has introduced a new partnership with Trustbridge Global Media to translate, publish and distribute up to 20 children’s titles into Chinese in the first year.
Disagreeing with assessments of a slowdown in the Chinese book market, the Beijing International Book Fair director says she’s seeing ‘real energy in the sector.
Tours of relevant industry sites, lectures, seminars, networking, and training are featured in a series of professional program offerings this week at Beijing International Book Fair.