What is the Publishing Equivalent of Brain Surgery or a Heart Transplant?

In Discussion by Edward Nawotka

shelf of books

By Edward Nawotka

In today’s lead story we describe how changes in health care can teach us about the future of publishing. One argument says that smaller, inexpensive services don’t need the infrastructure of a big hospital (or publishing house) to be done well — read the full article for an explanation. But there are services that only a big institution, like a hospital, has the necessary staff and resources to do well, such as brain surgery or a heart transplant. But what are the publishing equivalents of such big operations?

I would have said, at one point, that compiling an encyclopedia would have been one, but Wikipedia proves that wrong. What can you think of?

Let us know what you think in the comments.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.