What’s the Buzz: Digital Pub Insights; Free Downloads

In News, What's the Buzz by Hannah Johnson

By Hannah Johnson

The best of the blogosphere and social media…

Twittered and blogged about from every corner of the internet yesterday, the Kindle version of The Lost Symbol is outselling the hardcover version on Amazon.com despite the retailer’s hardcover discount of nearly 50%. Publishers have been reluctant in the past to release ebook and hardcover versions simultaneously because they predicted that the move would reduce hardcover sales. It seems like they were right. The story was reported in The Telegraph and The Bookseller.

On the subject of ebooks, Kassia Krozser has another blog post about digital publishing business models. One of the founders of Quartet Press, which shut its doors before they were really open, Krozser has some interesting insights about what she learned in the process. She concludes that “starting a small print publisher is far riskier than starting a digital publishing company.”

And yesterday, I ran across the free download of The Pirate’s Dilemma by Matt Mason. On the download page, Mason says, “The problem (to quote Tim O’Reilly) isn’t piracy, it’s obscurity.” By making the book available to as many people as possible, Mason says, physical sales increase. “To be honest, I was flattered that the book got pirated in the first place.”

About the Author

Hannah Johnson

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Hannah Johnson is the publisher of international book industry magazine Publishing Perspectives, which provides daily information and news about book markets around the world. In addition to building partnerships with international cultural and trade organizations, she works with the Frankfurt Book Fair to organize and support a number of its overseas initiatives. Hannah has also worked as the managing editor for an online media company, The Hooch Life, focused on craft distillers and cocktail experts. Prior to that, she worked as a project manager for the Frankfurt Book Fair’s New York office, managing various business and marketing activities.