Publishers Need (Re)Education, So What Would You Teach?

In Discussion by Edward Nawotka

How to monetize digital? Book discovery? Rights and royalties? Macro or micro, let us know what you think. By Edward Nawotka Education, as the cliche goes, never stops. Publishing is an evolving trade and profession, especially in the age of digital. Education or re-education for working publishers, such as those attending the Yale Publishing Course (discussed in today’s feature story), …

Four Big Ideas from Futurist, Publishing Prof Paul Saffo

In Global Trade Talk by Edward Nawotka

This article appeared in our print edition for BookExpo America 2010. You can read the original here. By Edward Nawotka Futurist and Stanford University professor Paul Saffo will be lecturing at the newly re-christened Yale Publishing Course being held July 18-23 in New Haven. As a long-time industry observer, he notes four things publishers can do now to improve their …