In the UK, Nielsen’s ISBN program has stepped into the digital age with what it describes as sure-footed grace. In the US, an internationally placed STM content platform is bought by a customer.
‘Maximize the Rights Impact of a Book’: A Few Words With Kris Kliemann
‘Rights and permission revenue is a low-cost, high-margin business,’ says Kris Kliemann, who speaks on June 13 at our rights conference in New York City.
Dummies Turns 25 with New Look: In Print and Online
As the ‘For Dummies’ series from Wiley reaches its 20th anniversary, the iconic brand will be redesigned for the modern how-to market.
Peter Wiley Reflects on a Lifetime in Publishing
Heading into retirement, Peter Booth Wiley reflects on his lifelong career in publishing and the monumental transition from print to digital.
To Automate or Not to Automate the Rights Business?
At a Publishers Weekly event in NYC, rights directors and agents discussed how automation and standards would improve the book rights business.
Smart Move: Wiley’s Dummies Focused on Content Marketing
Publishers are better positioned than anyone to engage in content marketing, says David Palmer of Wiley and the man responsible for the Dummies brand.
Reinventing Wiley
Wiley CEO Stephen Smith says that over 50% of the company’s revenue comes from digital content and services. Prior to his appearance in Frankfurt, Smith discusses the company’s reinvention.
Book Marketing Q&A: Wiley’s Jeanenne Ray on Building Reader Communities
Jeanenne Ray, Senior Marketing Manager at Wiley, will speak at the Reaching Readers conference about how publishers can build strong readers communities. Here is a sneak preview of her talk.
Frommer’s Print Travel Guides A Thing of the Past? Not So Fast.
Arthur Frommer, who founded his eponymous travel guide series in 1957 and sold it to Simon & Schuster in 1977, has reacquired the rights to the brand from Google.
Wiley and O’Reilly Make DRM-Free E-Book Distribution Deal
O’Reilly Media has become an online distributor for technology e-books offered by John Wiley & Sons, which includes brands such as For Dummies and Sybex.