Taking the long view on a vast marketplace, this year’s Reading X conference from OpenBook in Beijing focused on reader engagement and content development.
China Bestsellers for November: The ‘Double Eleven’ Sales Boost
An annual round of sales pricing on Double Eleven or ‘singles day’ provides a bump to Chinese publishers and booksellers in November.
China Bestsellers for September: Classics Reign, Adjacent to Cinematic Tie-Ins
Our September bestseller lists in China, produced in partnership with OpenBook and Trajectory, show the market’s fondness for classics cinematic tie-in editions.
At Frankfurt’s ‘The Markets’ Conference: OpenBook Director Jiang Yanping
Having spent its first decade compiling data and educating the Chinese publishing market on how to use it, Jiang Yanping’s OpenBook today is Beijing’s leading industry research company: She speaks October 9 in Frankfurt’s The Markets.
China Bestsellers for July: Entrepreneurism and School Reading Lists Boost Sales
The author, filmmaker, and restaurateur Zhang Jiajia climbs the charts by cross-platforming his own works, while summertime reading lists for students bolster the classics.
China’s Book Market in the First Half of 2018: Slower Growth, Rising Prices
As book prices rise and children’s books show new energy, the number of new titles on China’s bestseller lists has decreased, with older hits lingering on sales charts.
China Bestsellers for June: Self-Help and Hopeful Reads for Young Adults
The charts from China for June show generally stable trends in popularity, with a big youth-reader hit riding again on top of fiction, and self-help continuing to hold its own among consumer interest this summer.
China Bestsellers May 2018: Popular Philosophy and Faith in Love
Lessons in what one observer calls ‘the ability to get along with one’s own emotions’ lead the way in our May bestseller list from China.
April 2018 Bestseller Lists From China: Young Readers Cheer a Celebrity-Powered World Book Day
The endorsement of a Chinese actor powers Yu Hua’s ‘To Live’ to the top of China’s April fiction charts, when fellow celebrities spread the word and young readers hear the call.
March 2018 Bestseller Lists from China: Hawking and an Evolving List
The death of Stephen Hawking on March 14 prompted two of his titles to hit the Chinese market’s charts, as Beijing OpenBook evolves its rankings to include more online retail.