Is an “À la carte” E-Book Subscription Model Viable for Trade Publishers?

In Discussion by Edward Nawotka

A subscription model that offers readers access to books a chapter at a time has potential to generate equivalent revenue and convert browsers into buyers. By Edward Nawotka As noted in today’s feature story by Javier Celaya, the all-you-can-eat “Spotify model for e-books” is tricky to monetize properly. But would it be superior if e-books were offered on an à la …

New York Times Announces Digital Subscriptions a.k.a Paywall

In What's the Buzz by Hannah Johnson

By Hannah Johnson The New York Times publisher Arthur Sulzberger Jr. announced today the launch date and additional details of “digital subscriptions” for the New York Times — also known as a paywall. Digital subscriptions launched today for Canadian readers, which according to the announcement “will enable us to fine-tune the customer experience before our global launch.” The global launch …

BookSwim.com Aims for Sweet Spot of American Readers

In English Language by Edward Nawotka

• BookSwim’s proprietary data shows that 80% of its users are library users and high income suburban women who read between 40 and 50 books per year — and buy as many as 30. • An analysis of reading habits reveals that BookSwim’s subscribers don’t tend to read in isolated silos. Instead, readers are just as likely to sample numerous …

Disney’s Digital Future

In Children's, Digital by Edward Nawotka

By Edward Nawotka Much has been made of the emergence of e-books for adults, but the real early adopters of digital technology aren’t exclusively tech geeks but children. Anyone who has spent time with a teen, a pre-teen, or even a toddler, knows who quickly kids can adapt to something new and it goes without saying that e-books will be a …

German Buch News: Indie Pubs Launch Award to Challenge German Book Prize

In German Buch News, News by Siobhan O'Leary

By Siobhan O’Leary A group of independent publishers are protesting the dominance of conglomerate publishers among the books longlisted for the year’s German Book Prize by launching their own rival list, dubbed “Hotlist: Recommendations of the Independents.” According to Buchreport, Germany’s third largest chain bookseller, Mayersche, is supporting the effort by offering a 5,000 euro “prize,” with the winner to be selected …