Dominant Russian publisher Eksmo manufactured a fake Swedish author and blurbs for a new erotic thriller, and excused it by saying ‘advertising is advertising.’
Building an Audience (and a Case) for Translations
• The commonly accepted wisdom in the United States says that translations cost more to produce, and that they don’t sell well. • Chad Post argues that publishers should focus on finding and developing readers for international literature rather than on fixing supply-side factors like translation costs. Editorial by Chad Post “What we need is a great translated beach book. …
NY Times Looks at Stieg Larsson’s Life and Legacy
By Edward Nawotka Stieg Larsson is nothing short of a phenomenon and the wait for the third volume of his popular Millennium trilogy, The Girl Who Kicked the Hornet’s Nest, due in US stores this month the most widely anticipated book since Harry Potter, and “the early 1840s, when [Americans] thronged the docks in New York, hailing incoming ships for …