VKontakte, the most popular social network in Russia with 100 million active users, is working with book publishers to offer audiobooks to its network as early as next month.
Taking the long view on a vast marketplace, this year’s Reading X conference from OpenBook in Beijing focused on reader engagement and content development.
The New York Public Library is testing Instagram users’ interest in long-form reading with newly designed and developed ‘Insta Novels.’
New research published in the journal Psychology of Popular Media Culture shows that less than 20 percent of US teens reported reading for pleasure.
At a high-level conference organized by CANIEM, Mexican publishers were encouraged to embrace change and innovation, including new ways to promote reading and book sales.
An extensively researched new report from PEN America examines China’s policy of ‘Internet sovereignty’ and its dangers to freedoms of expression, and it provides guidance to companies doing business in China.
In Montreal, publishers explained how they are turning to ‘new influencers’ on social media to reach more consumers online and promote books.
In its 31st year, Buchmesse’s annual Rights Meeting on ‘Book Fair Tuesday’ focuses on Asian licensing, social media, and a burgening audio market.
Audiobook Month continues in the US as the UK’s #LoveAudio week kicks in. In both markets, research shows audio formats are popular with many men.
Chris Lavergne, publisher of Thought Catalog Books, knows what his social data is saying: Create ‘an experience that isn’t efficient—that’s anti-efficient.’