Why Mumbai’s Hot for Mills & Boon

In Growth Markets by Liz Bury

By Liz Bury MUMBAI: Of the numerous UK publishing houses to set up new operations in India during the past few years, Mills and Boon has perhaps the best brand recognition among its target audience. The publisher’s special formula of boy-meets-girl romance found a loyal readership in India during the 1980s and 1990s, when English language editions were first exported …

What’s Hot in Romance? E-books, Baby!

In Guest Contributors by Guest Contributor

By Lori James PALM HARBOR, FL: Digital publishing is a popular topic at the moment, and it should be. During a time when our overall world-wide economy is struggling, digital sales are up, way up. The top selling genre? Romance. At AllRomance.com we’re carefully watching this rapidly shifting market. With over 30,000 romance titles, and close to $3 million in …