The PBS ‘Great American Read’ TV program has its two-hour opener. And Open Road Media’s direct-to-consumer marketing program, Ignition, is being offered now to Ingram’s distributed publishers.
Open Road Acquires US Graham Greene Ebook Rights; Unicorn Announces Ali Cavanaugh Book
Open Road announces its acquisition of US ebook rights to iconic British journalist-novelist Graham Greene, as the UK’s Unicorn names artist Ali Cavanaugh for a 2019 retrospective.
Industry Notes: Unicorn Acquires Kershisnik Retrospective; Open Road Reports Record Revenue
UK-based Unicorn announces a new retrospective on American artist Brian Kershisnik; and US-based Open Road Media announces banner revenues in 2017 driven by its new ‘Ignition’ marketing offer.
Industry Notes: Scotland Answers Iceland’s ‘Book Flood’; Open Road’s Third-Quarter Growth
Scotland builds on Iceland’s annual book-giving tradition with #ScotBookFlood, and Open Road Media cites strong growth through its marketing services.
Open Road Launches Open Road Ignition, Marketing Services Group
This article is sponsored by Open Road Integrated Media (OR/M) and was originally featured in our Frankfurt Book Fair print edition.
Industry Notes: Denmark’s Hay Festival Aarhus; Jon Fine Named to Open Road
The Hay Festival opens its first event dedicated to young readers’ work in Denmark. And in New York, Jon Fine is named publisher at Open Road Integrated Media.
New Life for Backlist: Open Road’s Dunkirk ‘Miracle’ Marketing Victory
As Hollywood went into high gear for Christopher Nolan’s new film, so did Open Road Integrated Media for Walter Lord’s 1982 book on Dunkirk.
Industry Notes: Open Road Maps Big Newsletter Numbers, New Marketing for Publishers
Riding high on the success of its niche-interest sites, Open Road announces a doubling of those sites and new marketing services for publishers.
International Notes: Open Road Acquires Iconic UK and US Titles; Germany’s De Gruyter Reorganizes Open Access
Ebook rights to works of Joan Didion, Joyce Carol Oates, and Philip Pullman go to Open Road, while Germany’s De Gruyter ups its ante in Open Access.
International Industry Notes: English PEN on Political Cartooning; Open Road and Vistaar on Ebook Prices
In a season when politics can seem especially cartoonish, English PEN looks at the freedom of such expression, as Open Road engages Vistaar to draw a clearer picture of ebook pricing.
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