The US book trade continues an upward trend in unit sales over some 15 weeks, says NPD’s Kristen McLean, especially good ‘for the dog days of summer.’
Coronavirus Worklife, US Ebook Market: NPD Sees a 31-Percent Jump in Unit Sales in April
Following Monday’s Q2 report, NPD PubTrack Digital data shows a big jump in ebook unit sales when April’s lockdowns were ordered–children’s fiction jumped 78 percent that month.
US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2
Politically related biography and memoir gained, and children’s print gained 12 percent over the second quarter of 2019 in unit sales.
Trump Administration Sues John Bolton; Simon & Schuster Presses On
The Justice Department sues John Bolton over his forthcoming ‘The Room Where It Happened.’ Simon & Schuster rejects the lawsuit.
Coronavirus Worklife: NPD’s Kristen McLean on the US Industry in the Pandemic
Monthly US book sales dropped to 2.5 million units in its worst ‘acute COVID period’ week, says NPD analyst Kristin McLean.
NPD: ‘A Decade of Personal Exploration’ Ahead in US Self-Help Books
With journaling books alone rising from fewer than 50,000 units in 2015 to 700,000 in 2019, creativity, motivation, and inspiration are booming.
NPD Group Sees 32-Percent Rise in US Political Books, Year to Date
The political debate is paying off for publishers of political books, NPD’s data indicates, with major titles leading a nonfiction boost that shows up not just in print but also in ebook sales.
BookExpo Opens With Data for the Industry and a Focus on Consumers
As BookExpo’s conference programming looks at the new centricity of consumer data, ReedPOP hits ‘reset’ on mission priorities and approach.
Industry Changes: Nielsen Book’s US Services Sold to NPD Group
Market research firm NPD has acquired the US-based services of Nielsen Book, adding book data to its point-of-sale tracking across more than 20 industries.