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Our Coverage of Research from NPD Books

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Circana (NPD): US Market Tracks Closely to 2022 Into March

In News by Porter AndersonMarch 13, 2023Leave a Comment

The consumer research company formerly known as NPD has become ‘Circana’ – and spots a political book on a fast rise.

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An Easter Surprise in the States: 30 Million More Books Sold Than in 2019

In News by Porter AndersonApril 25, 2022

Holiday print sales in children’s books helped the US market gain 3 percent in the week ending April 16.

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US Book Market: NPD BookScan’s Viewpoint on Q1 Book Sales

In News by Porter AndersonApril 15, 2022

‘Overall, the US book market is turning in a very strong performance by historic norms,’ says NPD BookScan’s Kristen McLean.

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NPD BookScan: US 2021 Market Unit Volume Up 9 Percent

In Feature Articles by Porter AndersonJanuary 10, 2022

Print book sales by volume in the United States was the highest ever recorded by NPD BookScan, with adult fiction as the leading growth category.

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NPD Projects US Print Book Unit Sales 17 Percent Above 2019

In News by Porter AndersonDecember 13, 2021

Year-to-date book sales in the US are looking likely to converge with that of 2020 at 8 percent growth, reports Kristen McLean at NPD Books.

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NPD BookScan: Mystery Solved on US Thriller Sales’ Lag?

In News by Porter AndersonSeptember 1, 2021

There may be clues in the metadata behind an apparent yearlong downturn in US thriller and suspense sales, even as women authors rise in the category.

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NPD on the US Print Market: ‘Next Month Will Be Telling’

In News by Porter AndersonAugust 30, 2021

The US market is ‘currently  57.2 million units head of 2020, and 83.0 million units ahead of 2019,’ says NPD Books’ Kristen McLean.

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NPD Cites Strong Outlook for US Children’s Print Nonfiction

In News by Porter AndersonAugust 11, 2021

Juvenile nonfiction in the American market ran 23-percent higher in 2020 than in 2019, says NPD’s Kristen McLean in a look at the sector.

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NPD Sees the US Print Market Up in July, ‘Momentum Slowing’

In News by Porter AndersonAugust 9, 2021

The September reopening plan for Hachette Book Group is postponed, even as NPD Books charts a good July in US print–but questions ahead.

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NPD BookScan: US June Print Book Sales Up 2.8 Million Over 2020

In News by Porter AndersonJuly 12, 2021

‘NPD Books’ Brenna Connor says there’s a possibility that the American market will go into the autumn with double-digit year-to-date gains.

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