Nielsen sees 55 percent of those surveyed on global consumer confidence saying that in the fourth quarter of 2015, they believed the were in recession.
History and Historicals: At 75, Avon Romances the Readers
This year marks the diamond anniversary of Avon Books’ operation in the market, although it has been focused on romance for 44 of its 75 years. Today, it’s HarperCollins’ Avon Books.
BISG Implements New Subject Headings for Young Adult Books
The Book Industry Study Group (BISG) implemented new BISAC subject headings for young adult titles, providing new opportunities for sales, awards tracking, and understanding the audience for these titles.
Confidence Rising (Mostly): Nielsen’s Whirlwind Overview of World Markets
The Nielsen Consumer Confidence Index combined with Bookscan data offers a snapshot of what’s happening in global book publishing markets.
Nielsen and Germany’s GfK to Partner on Book Industry Data
Market research companies Nielsen and GfK announced a partnership on Monday with the aim of providing insights about global book publishing.
Nielsen Values Indian Publishing at $3.9 Billion
Nielsen’s India Book Market Report tries to quantify a complex market, valuing Indian publishing at $3.9 billion and pegging growth at 20% annually.
3 Key Takeaways from the Nielsen Children’s Book Summit
Children’s books are boosting the global publishing industry. Here’s what you need to know to capitalize on this opportunity.
Nielsen: Self-Publishing Now More Like Traditional Publishing
With £58 million in sales and 5% of the UK book market in 2014, self-publishing is gaining further acceptance with readers, reports Nielsen.
Forget Your Preconceptions About Teenagers and Reading
The children’s book market has grown 44% in the last decade. Why? Because, as Nielsen’s Children’s Book Summit detailed, kids and teens still read — a lot.
Print Continues to Outsell Digital During First Half of 2014
New numbers from Nielsen Books & Consumer show that ebook sales were outsold by both hardcovers and paperbacks in the first half of 2014.