Adept at partnering with advertisers for product placement and auxiliary content, Toronto-based Wattpad now rolls out in-story ads to boost writer earnings.
Asked ahead of Frankfurt’s The Markets, Rotterdam’s Peter Paul van Bekkum says mobile, direct sales, and self-publishing are the publishing developments to watch in The Netherlands.
The story of five of the world’s best known Romantic-era literary figures is played out in ‘a series of notifications’ via the Summer of Darkness app.
‘All the key information of the original title but without all the pages’: startup Joosr offers commuters ‘bite-size mobile learning’ in nonfiction.
Two storytelling projects from Poland merge book publishing with state-of-the-art technology and explore both cross-media and regional boundaries.
‘Ebooks are essentially Web sites in wrappers. So what happens if you take the wrappers off?’ One answer lies in the layered reading world of Strata, a digital storytelling project from Penguin Random House and a host of collaborators led by Dan Franklin.
‘The population of Japan is about a third of the US, but the [size of the] book market is comparable,’ says Kodansha’s Alvin Lu, who speaks at IDPF’s DigiCon on the eve of BookExpo America.
‘This is the edge of the future of publishing.’ Peter Brantley on the future of the industry and of Books in Browsers, with BiB VII scheduled for November 3 and 4 in San Francisco.
Books priced at 15 cents, daily membership at 22 cents: India’s mobile Juggernaut platform has arrived to low-ball the competition. A publisher to watch on the new horizon of the international stage.
In India, reading local authors in many local languages is thriving, making translation a crucial strategy for Indian publishers to widen their reach within the country.