There’s an urgent need for publishers to update legacy rights management and content creation systems, according to speakers at BISG’s “Making Information Pay” conference. By Charlotte Abbott Though the idea of publishing as a data-driven industry may still be anathema to its old guard, the Book Industry Study Group’s 8th annual Making Information Pay conference hammered home once again that …
21st Century Brand Management: How the UK’s Chorion and Coolabi Cash In on Author’s Creations
By Sarah Weinman An author’s career trajectory generally goes something like this: he or she writes books which are represented by literary agents who sell various rights to publishers. That arrangement can change over time if the author switches agents or publishers (as happens a lot, especially these days) or opts for non-traditional routes to reach an audience, but in …
Selling Amanda Abroad: How Transmedia Storytelling Challenges Foreign Publishers, Licensees
By Siobhan O’Leary Translating and adapting a book to a foreign market can be a demanding enough task, but when it comes to transmedia storytelling, the process of “translating” a story world and attracting a following can pose even greater challenges — even if a book or series is already a proven success in its original language. It’s not so …
Dark Horse Comics Hits the Ground Running (and Jamming)
By Emily Williams In the US the comic book industry is known for its own giant fair, San Diego’s ComicCon, which this year attracted over 100,000 attendees (most of them readers and fans) who revel in the glitter of outlandish costumes and exclusive Hollywood screenings. So what happens to comic book types, steeped in movies and gaming and increasingly grappling …