Digitizing Beyond E-books: Optimizing Content Brings New Opportunities says France’s Jouve

In Digital by Hannah Johnson

By Hannah Johnson Just having e-books won’t cut it anymore. “Many publishers today are still trying to focus on traditional e-books,” said Emmanuel Benoit, Executive VP of Marketing and Corporate Strategy for Jouve. But what is the next step? One of Jouve’s goals for the publishing industry is to help publishers move beyond simply converting their print content into e-books. …

How Do You Use Enhanced Content?

In Discussion by Hannah Johnson

By Hannah Johnson In an interview with Publishing Perspectives, Emmanuel Benoit of Jouve said that publishers use enhanced content in different ways. In the trade sector, he said, enhanced content is great for marketing and promotion, but has less potential as a new product to sell. Do you agree? Or do you consider your enhanced content an entirely new product …

French Pub Services Firm Jouve Buys Indian E-book Conversion Co.

In Global Trade Talk by Edward Nawotka

By Edward Nawotka In a bit of news timed to coincide with the O’Reilly Tools of Change conference happening in New York today, French publishing services firm Jouve has announced that it has bought TexTech, an e-book conversion firm in Chennai, India. Last year, Jouve converted nearly 100,000 books to digital format and the acquisition is likely to strengthen their …