Publishing books for the Star Wars franchise requires a understanding of interlocking multiverses, authorized storylines — and it hasn’t always gone smoothly.
Star Wars: Making and Marketing the “Forever Franchise”
The Star Wars franchise is a powerful example of how content creators are expanding storylines into multiverses, with plans to sustain them for generations.
What’s the (Novelized) Story, Morning Glory?
By Diana Peterfreund Last fall, my Random House editor, Kerri Buckley, called me and asked if I’d ever considered writing a movie novelization. I’d just returned from a writing conference where I met several writers who did such work, and I was intrigued. Though I’d published five original novels, I’d recently branched out into other kinds of fiction writing, including …