Jim Bryant draws examples from Trajectory.com bookselling partners in China to argue that superior, localized metadata increases book sales — everywhere.
Are You Using Enhanced Metadata?
By Hannah Johnson So we’ve got metadata to tell everyone what our books are called and who wrote them, but now there it’s possible to include enhanced metadata, like media reviews, author bios and jacket copy in your metadata entries. Our feature story today looks at what enhanced metadata is and what it can do for your book sales. As …
How to Sell More Books with Metadata
By Hannah Johnson What if you could tag your books with regional codes so that booksellers know when a local author’s book is coming out? What if online book retailers could display media mentions, excerpts, and external links for the books they sell? What if a simple search on Facebook for an author could return the dates of the author’s …