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Tag Archive

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UK: Jellybooks Pilots Bookshop ‘Peek Inside’ Capacity at Blackwell’s

In Feature Articles by Porter AndersonMarch 11, 2021

The familiar Amazonian preview called ‘Look Inside’ gets a storefront cousin in Jellybooks’ new ‘Discovery,’ using QR codes to offer samples.

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The Jimmy Fallon Effect: Sit Down on ‘The Tonight Show,’ Watch the Rankings Rise

In Feature Articles by Porter AndersonMarch 19, 2019

Last July, ‘The Tonight Show Starring Jimmy Fallon’ began tracking the Amazon ranking of books by its celebrity guests before and after they appeared on the TV show. The impact was surprising.

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BTwinBooks: Forging a Stronger Relationship Between Publishers and Readers

In News by Erin L. CoxSeptember 27, 2018

BTwinBooks connects the print and digital copy of each book using its unique technology. This article is sponsored by BTwinBooks.

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It’s Springtime for Print, Say Some Russian Publishers: Others Eye Piracy, Discoverability Challenges

In Feature Articles by Eugene GerdenMarch 22, 2018

Some Russian publishers say that if piracy can be controlled, print can double its market share within years. Others caution that taxes and over-reliance on outdated authors is hampering growth.

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Cambridge University Press: A Marked Improvement in MARC Records

In News by Porter AndersonJanuary 18, 2017

In a major focus on its metadata, Cambridge University Press is working this year to improve the discoverability of its material for library users.

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International Expansion, Ads, and Deals: BookBub, Goodreads and Consumers

In Feature Articles by Porter AndersonJune 1, 2016

In a moment of mutual ‘flattery,’ two leaders in direct-to-consumer promotion take up each other’s tools to increase their effectiveness in the gold standard: discoverability.

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Jonathan Taplin’s Drive for a ‘Digital Renaissance’: DBW Keynote

In Feature Articles by Porter AndersonMarch 7, 2016

Jonathan Taplin—producer of ‘Mean Streets’—will lead Digital Book World’s keynotes with a warning: publishing may be ‘sleeping through a revolution.’

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Random House Partners with Pinterest Producing Online Bookstore Table

In News by Dennis AbramsNovember 18, 2013

Random House has partnered with Pinterest to help users discover popular content. It pulls up a page that is a lot like browsing a table at a bookstore.

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Ether for Authors: Framing #FutureFoyles in London

In What's the Buzz by Porter AndersonFebruary 18, 2013

Porter Anderson’s weekly round-up of publishing buzz offers a first-hand account of last week’s Foyles meetings to imagine the “bookshop of the future,” looks at O’Reilly’s Author (R)Evoution Day and more.

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What Can Book Publishers Learn from “Article Economy”?

In Discussion by Alex MutterOctober 11, 2012

A presentation at the Frankfurt Book Fair explored how publishers can take a lesson on metadata and discoverability from online academic journals.

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