With Linda Zecher, a former Microsoft executive, at the helm of Houghton Mifflin Harcourt, the publisher is focused on its core competencies, notably education.
A panel at Digital Book World last week offered several insights on how ebook platforms are analyzing user data and what they have discovered.
Context is everything when it comes to analyzing data, says Hilary Mason. Are you selling a million copies of a book, or one copy of a million books?
“We should act like a grown-up and think like a start up,” says Judith Curr of Atria Books when it comes to working with with entrepreneur authors today.
The key to reader analytics in the newsroom at the New York Times is asking the right questions, says James Robinson.
Keith Moerer, Director of Apple’s iBookstore, revealed that Apple’s iBookstore is growing at a million users per month and has seen 1 billion downloads.
Interviewed at DBW, Amazon’s Russ Grandinetti argued that the company’s ecosystem is ‘healthy,’ and aligned with the interests of publishers and authors.
As a preview to next week’s Launch Kids track at the Digital Book World conference, download this free report on children’s ebooks and fanfiction.
Finitiv president Andrew Brenneman on why his subscription platform for professional publishers might answer the question, how do we generate more revenue?
In this Exprima Talks episode, Corey Pressman talks to startup Beneath the Ink about their ebook enhancement technology, and to author Emma Boling about how she used it in her book, Mistress of France.