Do Booksellers Promote Too Many Titles at Once?

In Discussion by Edward Nawotka

By Edward Nawotka Today’s lead story describes some of the bookselling strategies of London’s Daunt Books. One focus of the piece is the fact that the bookstore displays just one or two titles in the windows per week, a move that has led to significant sales of certain titles. A carefully edited and curated selection of titles can be a …

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The Bookselling Secrets of London’s Daunt Books

In Europe by Guest Contributor

• Independent bookselling is not dead, but it takes close attention to the details — and a carefully edited selection of books — to thrive in the real world. • Selective promotion supported by review coverage and bookseller enthusiasm are the key to moving dozens of books a day out the door. By Edward Nawotka LONDON: One title displayed at …