New fiction on China’s bestseller lists captures the contemporary sensibilities of young adults in the country’s largest cities.
Digital marketing approaches supported by 5G and edtech in early-age English-language training were key interests at the 2019 Beijing Book Fair.
At China’s Asian Bookstore Forum in Xi’an, researchers cited a sharp shift, book sales moving quickly away from physical stores and over to online retail.
Reporting US$2.62 billion in 2018 revenue, China’s sprawling Phoenix Publishing & Media already has deals in 30 countries and wants to get only bigger.
In another period of double-digit growth for China’s book market, children’s books are the largest category by sales and online retail is still growing.
Pop-up ‘reading pavilions’ offer sound booths for CCTV fans who record their favorite literary passages and send them to friends and loved ones.
The resilience of a Scottish author’s popularity in China puts a third book on the list, and a Frenchman’s business book arrives as ‘The American Trap.’
Marketing for World Book Day boosted titles we find on April’s China bestseller lists. And Albert Camus’ 1942 ‘L’Étranger’ charts for the first time.
Live theater’s popularity among young adults in China–and content in the public domain–have to do with strong performances by titles from two authors.
Movie-driven science fiction tops China’s bestseller lists in February, and we have news on the fast rise of ‘paid-for content’ in China.