The conference in its third year has instituted a new book trailer award program with a shortlist of 30 videos designed to entice consumers to various publishers’ titles.
In India, Authors Turn to Book Trailers to Boost Sales
“If a picture is worth 1000 words, a good trailer is worth a 1000 copies sold?,” asks The Hindu about the growing popularity of book trailers in India.
Is This the Best Book Trailer Ever?
The trailer for Chronicle Book’s Brandon Bird’s Astonishing World of Art might just the craziest book trailer ever put together.
Introducing the Mobys: Book Trailer Awards
By Edward Nawotka There was a time when “book trailers” were, by and large, ad hoc and amateurish. Today, they are often slick little professional piece of film making. Whether or not they have any real impact on book sales is anyone’s guess, but it’s worth noting that they have become an art form in and of themselves. To wit: …
German Buch News: Libri, KNV End Distribution Agreement; Salt is Cookbook of the Year
By Siobhan O’Leary German book wholesalers Libri and KNV are ending their year-long experiment in combined distribution on December 31st. According to Buchreport, the fact that the two wholesalers had very different systems and procedures prevented them from realizing the cost savings they’d anticipated. In addition, certain regions lacked infrastructure for distribution leading to further problems. LitVideo and Lübbe are working …
What’s the Buzz: Pynchon’s Trailer; Digital World Book Conference
By Hannah Johnson The best of social media and the blogosphere… httpv://www.youtube.com/watch?v=RjWKPdDk0_U One of the hottest links and retweets of the past few days has been the book trailer for Thomas Pynchon’s new novel, Inherent Vice, which was published on August 4 by Penguin Press. Even I have to admit that this book trailer is a good one. And who …