To promote Don Easton’s latest book, Dundurn Press is releasing one of his previous titles for free on Wattpad. Can it produce new buyers?
German Publisher dtv Launches New Service for Book Clubs
One of German publisher dtv’s latest initiatives is an information portal aimed at marketing their titles to the numerous book clubs around the country.
‘I Listen Intently’: Translators on Translation
From The Guardian, several leading literary translators talk about the nuanced art of translating a nation’s finest literature into another language.
Book on Board: German Travelers Get Extra Baggage Allowance for Books
The new ‘Buch an Bord’ campaign from Condor airlines and Vorsicht! Buch in Germany offers travelers and extra kilo in their hand luggage just for books.
LitBlog in Cologne is a Hit with German Book Bloggers
Five German publishing houses united to organize LitBlog, Germany’s first convention for book bloggers, YouTubers and tweeters alike.
Full Circle: BookCon Takes the Books to the Fans
‘Storytelling and pop culture collide,’ says the teaser on the New York Comic Con 2016 Web site. And that’s just the way these fans like it. BookCon leaves the trade-show floor and heads for the fans.
BBC Details a Busy UK #LovetoRead Campaign
What’s promised to be ‘a raft of programming’ encouraging engagement with books is brought together under the umbrella hashtag #LovetoRead by the BBC.
Candid Comments on What It Takes To Run a Small Press
Long, unpaid hours, feelings of being overlooked, having one’s work “disregarded”…there’s reward in the trenches, yes, but also a lot of lonely labor.
The UK’s Oldcastle Books: Pulping Up the Classics
Oldcastle Books has given classic literature a pulp fiction makeover with retro cover designs and campy blurbs to bring new readers to these classic texts.
Leveraging YouTube: Bloomsbury Pairs Authors and Booktubers
Next summer, Bloomsbury will publish a unique collection of short stories from some of the biggest names in YA publishing and ‘booktubers’ on YouTube.