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Tag Archive

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Data Mining for STM Content Offers Opportunities, Obstacles

In Guest Contributors by Guest ContributorMay 4, 2012

While demand for data mining of scholarly content is mounting, lack of standardization of search technologies, interfaces and licensing terms hinders its use.

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QR Codes, NFC Chips and New Paths to Book Discovery

In Guest Contributors by Guest ContributorMay 3, 2012

In the future, through increased use of QR codes and NFC chips by publishers, any corner, lamppost or surface might become a bookstore.

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How Can Publishers Best Use NFC Chips in Books?

In Discussion by Edward NawotkaMay 3, 2012

NFC chips offer publishers the opportunity to take their digital promotional material into the bookstore. Going forward, how should publishers use this new tech?

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Striking Back Against the Amazon Empire

In Guest Contributors by Guest ContributorApril 5, 2012

‘We know the location of the Deathstar!’ says New Zealand’s Lisa Buchan, of the small publishers who are capable of fighting back against Amazon’s Empire.

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Goodreads’ CEO on Winning the Battle of Book Discovery

In Guest Contributors, Resources by Guest ContributorMarch 12, 2012

After analyzing 5,750,000 books on Goodreads, Otis Chandler shares his insights on the evolving nature of book discovery. The short version: once isn’t enough.

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When It Comes to Books, Rediscovery Trumps Discovery

In Discussion by Edward NawotkaMarch 12, 2012

Any bookstore can sell you books you didn’t know you wanted to buy, but the best are able to sell you books you didn’t ‘remember’ you wanted to buy.

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Traitorous Activity: Why a Veteran Publisher Went Digital

In Guest Contributors by Guest ContributorMarch 6, 2012

Former print publisher Ivan R. Dee launched Now & Then press to publish digital essays, finding the same skills apply as books — and it’s far less frustrating.

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The Tools They Are a Changin’: The Ins and Outs of TOC NYC

In Digital by Edward NawotkaFebruary 21, 2012

The publishing buzz at last week’s TOC Conference – In: Big Data, Content Discovery Optimization, Diversity; Out: Social Reading, Hate as a Business Strategy

Do You Trust an Algorithm to Help You Choose Books?

In Discussion by Edward NawotkaDecember 14, 2011

Traditionally, marketing puts seeds in readers minds. Increasingly, social media, SEO and metadata are being thrown into the mix. But do you trust them?

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Jellybooks: New Book Discovery Tool Offers Groupon-Style Deals

In Digital by Amanda DeMarcoDecember 14, 2011

The goal is to make it easier to find great, but possibly obscure book…to break the tyranny of the bestseller list, says founder Andrew Rhomberg.

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