In a new direct-to-consumer curated outreach effort, Simon & Schuster will promote content across all its imprints. And Privateer’s games are the basis for new GraphicAudio audiobooks.
Subscription still works in some contexts, and one area in which it’s alive and well, says Bronwen Hruska, is in her Soho Press’ Crime Club offering.
Scholastic Reading Club President Judy Newman talks about trends in children’s reading habits and encouragement from parents and educators.
Club Bertelsmann, Germanys first — and for a long time very successful — book club finally closed its last two retail stores on March 31st 2015.
Join Publishing Perspectives’ online book club covering the works of Haruki Murkami as we discuss The Wind Up Bird Chronicle.
The editor and translator of Olga Grjasnowa’s All Russians Love Birch Trees, as part of the Publishing the World book club, reflect on the novel and publication.
The re-booted iteration of Oprah’s influential book club is leveraging multiple platforms in print and digital for maximum exposure and engagement.
Oprah is great for women, but she’s not talking to men. Isn’t it time publishers and the media take men as seriously as readers as the men take themselves?
Publishing Perspective’s epic reading of the complete plays of Shakespeare, The Play’s The Thing. is near the finale. Next up: the romances, starting with Cymbeline.
The Today Show’s monthly book club gives publishers new hope for Oprah-like success and features interactive elements like Twitter chats.