As Hollywood went into high gear for Christopher Nolan’s new film, so did Open Road Integrated Media for Walter Lord’s 1982 book on Dunkirk.
Riding high on the success of its niche-interest sites, Open Road announces a doubling of those sites and new marketing services for publishers.
Bringing her literary consultancy services to Los Angeles, Philippa Donovan joins the June 13 Rights and Content conference speakers’ roster, impressed with the ‘intensity to the creativity in this town.’
‘A vast pool of quality legacy content amounts to a huge, permanent brand advantage,’ says Rights and Content conference speaker Matt Dellinger. But how can it be deployed?
On June 13, Publishing Perspectives hosts a conference in New York City to provide insight into maximizing revenue from rights and licensing.
Is a British vertical in the offing at Open Road Integrated Media? No one is telling, but Charlie Greig says she has more than enough backlist to make one.
Legacies are built on originality, rather than imitation. Just look at the life and art of David Bowie, who was an innovator to the core.
Begin to think of your backlist as a series of fragments that can be repurposed, says Randy Petway, COO of Publishing Technology.
With backlist, you have to see what’s old that’s new or make it new again, says Ira Silverberg, who keynotes PP’s Monetizing the Backlist conference next Thursday.
Up until now second serial rights for stories and articles have been an afterthought, but it is a huge opportunity, says Byliner’s Richard Nash.
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