‘Publishers have the responsibility and opportunity to use technology to extend their reach as well as to explore new media,’ says Galit Ariel ahead of her appearance at the Frankfurter Buchmesse.
At the start of the 2018 CES week, California-based Quantum Storey Company exhibits its first AR and VR enhanced title in the ‘Operation You’ series of children’s books.
After 15 years in R&D in the AR and VR space, SnapLearn is headed for Frankfurt with a royalty-sharing business model and virtual reality for books.
AR&Co, an Indonesian startup led by Peter Shearer Setiawan, is bringing augmented reality to books, starting with the Bible.
Publishing consultant Bruce Harris sees numerous opportunities for publisher to use augmented reality, which he calls ‘a true amalgamation of digital and print.’