Author Kate Pullinger attended the 2013 MIX Making Day at the Bath Spa University, where participants experimented with a hybrid of new technology and old-fashioned storytelling.
With mobile ad spending on the rise, Archie Comics partners with iVerse and Tapjoy to integrate mobile advertising and increased consumer engagement to its app.
Welsh publisher Xcite Press offers short, erotic fiction that has found great success targeting older women — and has even been honored by the Queen.
Despite celebrity backing, transmedia platform The Numinous Place has struggled to launch. Its story offers a case study in the challenges of developing interactive fiction.
Smart publishers are thinking of their business as global instead of local. This may come as a surprise to some who see it as a novelty instead of the norm.
The new Gimbal app, launching Tuesday at the London Book Fair, features translated short stories for commuters that allows you to explore a city through fiction.
Bastei Lübbe is eight months into its first English launch, with modest results. How will their brand-new Spanish and Mandarin content fare in 2013?
Should publishers invest in creating stand-alone apps for individual titles? Or, with the enhanced titles available within bookseller platforms, are they a losing proposition?
Porter Anderson’s weekly round-up of Web buzz for authors takes on the fate of the ISBN, the idea of the author platform, the prospects for used ebooks, and more.
Unlike a printed book in which the content is final, Nick Ruffilo advises publishers to think of their ebooks as updatable software that can and should change.