UK museums are adapting publishing technology to their needs and using mobile apps to re-invigorate the way visitors explore their spaces.
Mobile storytelling platforms borrow from tradition but also manipulate digital patterns of behavior and break the barrier between reader and creator.
Several new high profile interactive fiction titles have been released so far this year, suggesting that publishers and readers may finally be ready for the medium.
Despite celebrity backing, transmedia platform The Numinous Place has struggled to launch. Its story offers a case study in the challenges of developing interactive fiction.
By focusing on movie tie-ins and visual curation, UK app developers of The Nudge List hope to attract book buyers not accustomed to using traditional book sites.
Millions of dollars are spent on apps and websites touting superior book discoverability, but there’s yet to be a category killer and skepticism is mounting.
Publishers still can’t quite work out what to do with the transmedia form, but they are trying. Some pioneers are slowly building a secret world of new literature.
UK libraries are under pressure to deliver e-books, but evolving technology standards, limited budgets and low demand mean general uncertainty clouds its future.