Amazon has contracted Rosman to supply its first ebook titles for sale in Russia. For now, the retailer is concentrating on digital in lieu of establishing a Russian print supply chain.
Russia supplies 90% of the books in the Ukraine, but the government wants to change this by investing over $60 million to support the indigenous book business.
The Russian ebook market more than doubled in 2012, to 250 million rubles (USD $8 million), but remains just 1% of market. Some 95% of ebooks downloaded are pirate editions.
With 20% of Russia’s bookstores having closed and book sales in free fall, the government is investing $100m to promote reading and change in the industry.