
Sherri Addis, left, and Rachel Martin discuss sustainability in publishing and the development of the Publishing 2030 Accelerator on London Book Fair’s Main Stage on March 12. Image: Publishing Perspectives, Porter Anderson
By Porter Anderson, Editor-in-Chief | @Porter_Anderson
New White Papers Released at LBF
As Publishing Perspectives readers will remember, in October 2022, we covered the announcement of a “Publishing 2030 Accelerator.” The program was rolled out in a joint statement from the International Publishers Association (IPA) on behalf of 17 initial signatories.
The effort would go on to be discussed in the context of international publishing’s efforts in sustainability at the Frankfurter Buchmesse of 2022 and 2023, including in the Publishing Perspectives Forum.
Today (March 14), an invitational breakfast round table event for chief financial officers has been held to introduce new findings being published by a final “workstream” for the 2030 Accelerator has been part of the morning activities at London Book Fair on its second of three days.
Elsevier‘s global director of sustainability, Rachel Martin—one of the leading stakeholders and drivers of the Publishing 2030 Accelerator—has alerted us that the program has published two new white papers have been published, with an emphasis on, as Martin put it, “whether there’s a trade-off between business success and sustainability.”
In other words, can a publishing company working to increase its sustainability savvy and the best practices it can muster also be able to anticipate business success to be higher—or lower?
You’ll find all the white papers now published and available (by workstream) from the project here.
The goal of the accelerator effort is to drive systemic change within the publishing sector “by testing early -stage ideas that would positively contribute to the wider publishing sector’s sustainability.”
The project prioritized three initial workstreams:
- “Calculating the carbon footprint of an individual book
- “Distributed printing
- “Reimagining the accounting of revenues”
And with all three workstreams now reporting, Martin spoke at London Book Fair on its Main Stage in a session on Tuesday (March 12), introducing the concepts of the project.
She was joined by Piers Torday of the Society of Authors’ sustainability committee; Sherri Addis, director of the United Nations’ Regional Information Center for Western Europe; and moderator, journalist, and host for Tuesday’s Main Stage programs, Geeta Pendse.
Among several programs mentioned, Aldis pointed out that the SDG Publishers Compact from the IPA and the United Nations has continued to make fine progress since its launch at Frankfurter Buchmesse in October 2020, now with more than 350 publishers as signatories committed to making a series of prescribed changes for climate-friendlier operation.
A Programing Note
A look at the Sustainability Hub programming for today (March 13) includes Publishers Associations Perspectives: Drivers and Barriers for Climate Action, at 12 noon (a 30-minute program) with:
- Hugo Setzer, president, Mexican Publishers Association
- Susan Pinkney, head of research, Publishers Association
- Pedro Sobral, president APEL, Portuguese Publishers and Booksellers Association
- Quentin Deschandelliers, legal advisor, Federation of European Publishers
- Michiel Kolman, chair of the inclusive literacy and publishing committee, International Publishers Association

Image: IPA, the Publishing 2030 Accelerator, cover image of a draft explanatory report on the project
More from Publishing Perspectives on the climate crisis is here, more on sustainability is here, more on the International Publishers Association is here, more on the Federation of European Publishers is here, and more on Frankfurter Buchmesse is here.
Publishing Perspectives is the global media partner of the International Publishers Association.
More of our coverage of the 2024 London Book Fair:
- London Book Fair Closes, Citing 30,000 Attendees
- At London Book Fair: The PublisHer Excellence Awards Shortlists
- London Book Fair Thursday: A Freedom Statement
- Rights Deals Highlighted by London Book Fair’s Organizers
- Artificial Intelligence at London Book Fair: European Publishers Cheer the EU’s AI Act’s Passage
- At London Book Fair: A Busy, Upbeat Opening Day
- London Book Fair: UK Publishing’s Impact Worth £11 Billion, New Report
- At London Book Fair: The ‘Writers’ Prize’ (Formerly Rathbones) Names Its Winners
- London Book Fair Charity: Book Aid International Sends More Books to Ukraine
- Sustainability at London Book Fair: The ‘Publishing 2030 Accelerator’
- The International Booker Prize’s 2024 Longlist
- Italy at London Book Fair: 28 Publishers and Agents
- At London Book Fair: Mapping 192 Audio Sales Channels
- Rights Edition: London Book Fair’s Rights Center: 500+ Tables
- YS Chi Named London Book Fair’s Lifetime Achievement Award Winner
- London Book Fair: Main Stage Programming Announcements
- At London Book Fair: The International Publishers Association
- London’s Rights Seminar; Bologna’s New TV/Film Rights Center
- UK: The Research and Scholarly Forum: London Book Fair, March 14
- London Book Fair Names Its 2024 Charities of the Year
- London Book Fair 2024: Main Stage Keynote Sessions
- UK: London Book Fair Names Its 2024 ‘Authors of the Day’

