China Bestsellers in December: ‘Poverty Alleviation’ and a ‘Tea House’

In Feature Articles by Porter Anderson

A mix of classics and newcomers makes up the bestseller lists from December in China, with the approach of the Lunar New Year in February starting to lift sales of ‘Our New Year.’

On Shanghai’s Yingao West Road in the city’s Baoshan district, January 31. Image – iStockphoto: Scqbj-Jz

By Porter Anderson, Editor-in-Chief | @Porter_Anderson

A Presidential Release and Traditional Favorites
In the last month of 2020, China’s bestseller lists were reflecting that duality of interest familiar to Publishing Perspectives readers—a kind of tension between the market’s appreciation for classic literature and contemporary popular novels.

‘Sit for a While Tea House’ by Jia Pingwa

“The overall bestseller chart this month,” we’re told by our associates at Beijing OpenBook, “is still dominated by ‘familiar faces,'” with only one title making its debut on the overall fiction list. That’s Jia Pingwa’s Sit for a While Tea House, which enters the chart at No. 18.

Eight books return to the list in December, partly propelled by the “Double Eleven” promotions of November. Our associates also note that issues around the coronavirus COVID-19 pandemic also prompted some areas in mainland China to begin their winter vacation a bit early, so that some student-driven activity was behind the charts’ movements.

Among the Top 30 in this month’s list, the works of four contemporary literary masters—Yu Hua, Mo Yan, Lu Yao, and Jia Pingwa—occupied seven places in fiction bestsellers.

‘A Late Bloomer’ by Mo Yan

However, there are again novels holding spots on the December list, after being originated in the “online literature” world of hugely popular serial storytelling on Internet platforms.

Three books that entered the listings from online-literature beginnings all target younger readers, true to form. One of these is DouLuo DaLu from the Douro Mainland series by Tangjiasanshao. Every time a new book of the series is launched, it can always enter bestseller chart based on physical store channels.

And that, our associates say, is because many middle-school students tend to buy books in physical stores located near their schools.

In Nonfiction: Xi’s Take on ‘Poverty Alleviation’

A similarly slow churn is seen in December in nonfiction, as well, the only newcomer being Xi Jinping’s Poverty Alleviation, which arrived at No. 27.

‘Poverty Alleviation’ by Xi Jinping

In the book, Xi declares victory over poverty, announcing that almost 100 million citizens have been lifted out of material hardship during an eight-year effort.

With the imprimatur of the president on it, of course, this is a title that can be expected to do well in the charts.

There’s a focus in nonfiction in December on traditional culture and a pleasure in “reasoning and thinking” strong enough to float a title like Economic Lecture Notes which has wind at its back from a new season of a talk show to which it’s tied.

And in illustrated content for kids, the approach of the Lunar New Year is buoying Our New Year by Wang Wei, seen at No. 4 in December as an updated edition of the same title from 2018. It’s a pop-up book divided according to China’s east, west, south and north geographical quadrants.

‘Our New Year’ by Wang Wei

With detailed and lifelike artistry and 360-degree 3D stereo panorama illustrations, the book presents four unique new-year scenes in four regions. The book surveys the range of customs in various parts of China, helping kids to feel bonded to national and regional traditions on the approach to the Year of the Ox.

Below, then, are OpenBook’s overall lists from December of bestsellers in fiction and nonfiction, followed by its lists of bestselling fiction and nonfiction in China by authors from outside the country.

At the end of our article, as always, you’ll find notes on how the lists are constructed.

OpenBook’s Fiction Bestsellers, December 2020
November 2020 Ranking December 2020 Ranking ISBN Release Date Title (Translated) Author Chinese Publisher
Not Ranked 1 9787500601593 2005-08 Red Crag Luo Guangbin,Yang Yiyan China Youth Press
3 2 9787536692930 2008-01 The Three-Body Problem Liu Cixin Chongqing Publishing House
4 3 9787536693968 2008-05 The Dark Forest Liu Cixin Chongqing Publishing House
5 4 9787229030933 2010-11 Death’s End Liu Cixin Chongqing Publishing House
2 5 9787540487645 2018-06 Moments We Shared Zhang Jiajia Hunan Literature & Art Press
7 6 9787506365437 2010-06 To Live Yu hua The Writer’s Publishing House
14 7 9787544291170 2017-08 One Hundred Years of Solitude (50th Anniversary Edition) Gabriel García Márquez Nan Hai Publishing Co.
13 8 9787020164776 2020-07 A Late Bloomer Mo Yan People’s Literature Publishing House
12 9 9787208061644 2006-04 The Kite Runner (2018 Edition) Khaled Hosseini Shanghai People’s Publishing House
11 10 9787020090006 2012-07 Fortress Besieged Qian Zhongshu People’s Literature Publishing House
16 11 9787544291163 2017-08 Journey Under the Midnight Sun (2017 Edition) Higashino Keigo Nan Hai Publishing Co.
10 12 9787530216781 2017-06 Ordinary Word (3 Volumns) Lu Yao Beijing October Art & Literature Publishing House
Not Ranked 13 9787530679272 2020-08 Bloom of Youth (2) Wu Zhe Baihua Literature & Art Publishing House
27 14 9787559439833 2020-07 The Only One Mu Suli Jiangsu Literature & Art Press
19 15 9787530219218 2019-02 Life is Like Ocean Mai Jia Beijing October Art & Literature Publishing House
18 16 9787020002207 1998-07 Dream of the Red Chamber Cao Xueqin People’s Literature Publishing House
22 17 9787544280662 2020-03 Silent Parade Higashino Keigo Nan Hai Publishing Co.
Not Ranked 18 9787521210033 2020-09 Sit for a While Tea House Jia Pingwa The Writer’s Publishing House
23 19 9787544285148 2016-10 Malice Higashino Keigo Nan Hai Publishing Co.
15 20 9787020008735 1998-07 Journey to the West Wu Cheng’en People’s Literature Publishing House
24 21 9787532776771 2018-03 Norwegian Wood (30th Anniversary Edition) Haruki Murakami Shanghai Translation Publishing House
Not Ranked 22 9787530215593 2017-06 To Live Yu hua Beijing October Art & Literature Publishing House
28 23 9787544267618 2014-06 The Devotion of Suspect X Higashino Keigo Nan Hai Publishing Co.
Not Ranked 24 9787544297059 2020-03 Love in the Time of Cholera (3 Million Sold Anniversary Edition) Gabriel García Márquez Nan Hai Publishing Co.
Not Ranked 25 9787544291224 2017-08 After School (2017 Edition) Higashino Keigo Nan Hai Publishing Co.
Not Ranked 26 9787514516890 2020-08 Beyond the Outline Mu Gua Huang China Zhi Gong Press
25 27 9787540491949 2019-06 I Belonged to You (Revised Edition) Zhang Jiajia Hunan Literature & Art Press
Not Ranked 28 9787020008728 1998-07 Romance of the Three Kingdoms Luo Guanzhong People’s Literature Publishing House
Not Ranked 29 9787530217061 2020-01 Life Lu Yao Beijing October Art & Literature Publishing House
1 30 9787530216774 2017-07 Ordinary Word Lu Yao Beijing October Art & Literature Publishing House

OpenBook’s Nonfiction Bestsellers, December 2020
November 2020 Ranking December 2020 Ranking ISBN Release Date Title (Translated) Author Chinese Publisher
1 1 9787544276986 2019-10 Educated: A Memoir Tara Westover Nan Hai Publishing Co.
2 2 9787550268517 2016-07 Positive Discipline Jane Nelsen Beijing Union Publishing Co., Ltd.
3 3 9787549632725 2020-09 30 Minutes of Chinese History in Cartoon (5) Chen Lei Wenhui Publishing House
4 4 9787508095226 2018-09 Nonviolent Communication Marshall B.Rosenberg Huaxia Publishing House
7 5 9787540489304 2019-01 Danshari Yamashita Eiko Hunan Literature & Art Press
8 6 9787539999883 2017-03 30 Minutes of Chinese History in Cartoon Chen Lei Jiangsu Literature & Art Press
5 7 9787544387866 2019-09 30 Minutes of Chinese History in Cartoon (4) Chen Lei Hainan Publishing House
9 8 9787544382045 2018-05 30 Minutes of Chinese History in Cartoon (2) Chen Lei Hainan Publishing House
10 9 9787544382052 2018-05 30 Minutes of Chinese History in Cartoon (3) Chen Lei Hainan Publishing House
16 10 9787559639134 2020-06 The Rise of China Jin Yinan Beijing Union Publishing Co., Ltd.
11 11 9787559418111 2018-04 30 Minutes of World History in Cartoon Chen Lei Jiangsu Literature & Art Press
6 12 9787508660752 2017-02 Sapiens: A Brief History of Humankind Yuval Noah Harari CITIC Publishing House Co.,Ltd
14 13 9787201088945 2014-12 No More Than Skins Cai Chongda Tianjin People’s Publishing House
17 14 9787503561634 2017-08 Xi Jinping’s Seven Years as an Educated Youth Party School of the Central Committee of C.P.C Central Party School Press
27 15 9787521708554 2019-09 Style Wu Jun CITIC Publishing House Co.,Ltd
29 16 9787503567285 2020-01 Xi Jinping in Xiamen Party School of the Central Committee of C.P.C Central Party School Press
30 17 9787503567292 2020-01 Xi Jinping in Ningde Party School of the Central Committee of C.P.C Central Party School Press
Not Ranked 18 9787508689586 2018-07 Economics Lecture Notes Xue Zhaofeng CITIC Publishing House Co.,Ltd
21 19 9787503568404 2020-07 Xi Jinping in Fuzhou Party School of the Central Committee of C.P.C Central Party School Press
12 20 9787559620125 2018-05 Genius on the Left, Lunatic on the Right (Full Version)(New Edition) Gao Ming Beijing Union Publishing Co., Ltd.
Not Ranked 21 9787503565397 2019-02 Xi Jinping in Zhengding Party School of the Central Committee of C.P.C Central Party School Press
19 22 9787559436184 2019-05 30 Minutes of Tang Poetry in Cartoon Chen Lei Jiangsu Literature & Art Press
24 23 9787535732309 2001-11 A Brief History of Time Stephen W.Hawking Hunan Science & Technology Press
15 24 9787108063106 2018-06 We Three (Third Edition) Yang Jiang SDX Joint Publishing Company
13 25 9787540484880 2018-01 The Gay Genius: The Life and Times of Su Tungpo (Commemorative Edition) Lin Yutang Hunan Literature & Art Press
Not Ranked 26 9787508672069 2017-01 Homo Deus: A Brief History of Tomorrow Yuval Noah Harari CITIC Publishing House Co.,Ltd
Not Ranked 27 9787100189569 2020-09 Xi Jinping’s Poverty Alleviation People’s Daily Overseas Edition The Commercial Press Co.Ltd
23 28 9787559435552 2019-09 30 Minutes of Tang Poetry in Cartoon (2) Chen Lei Jiangsu Literature & Art Press
20 29 9787532174997 2020-03 30 Minutes of Song Poetry in Cartoon Chen Lei Shanghai Literature & Art Press
Not Ranked 30 9787549529322 2012-12 Insight Chai Jing Guangxi Normal University Press

OpenBook’s Illustrated Bestsellers, December 2020
October 2020 November 2020 ISBN Release Date Title (Translated) Author Author Nationality Chinese Publisher
Not Ranked 1 9787549254293 2018-08 Listenable Enlightenment Picture Book (60 volumes) He Yao China Chang Jiang Press
4 2 9787539189147 2014-01 MIYANISHI’s Tyrannosaurus Series Tatsuya Miyanishi Japan 21st Century Press Group
2 3 9787543464582 2007-05 My Dad Anthony Browne United Kingdom Hebei Education Press
Not Ranked 4 9787549389605 2019-11 Our New Year Wang Wei China juacp Press
3 5 9787543464575 2007-06 My mum Anthony Browne United Kingdom Hebei Education Press
1 6 9787533274269 2013-08 Guess How Much I Love You Sam McBratney,Anita Jeram Ireland Tomorrow Publishing House
17 7 9787543464636 2007-04 No, David! David Shannon United States Hebei Education Press
5 8 9787539135168 2006-10 Les P’tites Poules: I want to See the Sea Christian Jolibois, Christian Heinrich France 21st Century Press Group
7 9 9787539135151 2006-10 Les P’tites Poules: I will Get the Sun Back Christian Jolibois, Christian Heinrich France 21st Century Press Group
6 10 9787539135182 2006-10 Les P’tites Poules: I Want to Have a Star Christian Jolibois, Christian Heinrich France 21st Century Press Group
8 11 9787539135175 2006-10 Les P’tites Poules: I Want to Have a Little Brother Christian Jolibois, Christian Heinrich France 21st Century Press Group
9 12 9787539135137 2006-10 Les P’tites Poules: I Love the Black Kitty Christian Jolibois, Christian Heinrich France 21st Century Press Group
11 13 9787539168999 2011-10 Les P’tites Poules: I Am Not a Coward Christian Jolibois, Christian Heinrich France 21st Century Press Group
10 14 9787539135144 2006-10 Les P’tites Poules: I Can Beat the Monster Christian Jolibois, Christian Heinrich France 21st Century Press Group
12 15 9787539188607 2013-06 Les P’tites Poules: I Love the Saucepan Christian Jolibois, Christian Heinrich France 21st Century Press Group
15 16 9787539144542 2009-05 Les P’tites Poules: I Don’t Want to Be Eaten Christian Jolibois, Christian Heinrich France 21st Century Press Group
16 17 9787539141992 2008-09 Les P’tites Poules: I’ll Find Langlang Christian Jolibois, Christian Heinrich France 21st Century Press Group
13 18 9787539155937 2010-06 Les P’tites Poules: I Must Rescue B E Riot Christian Jolibois, Christian Heinrich France 21st Century Press Group
14 19 9787539148076 2009-05 Les P’tites Poules: I Like Her Very Much Christian Jolibois, Christian Heinrich France 21st Century Press Group
18 20 9787543470927 2008-10 David Goes to School David Shannon United States Hebei Education Press
Not Ranked 21 9787521501773 2020-11 0-3 years old baby behavior management EQ picture book (60 volumes) Huang Qi China Knowledge Publishing House
21 22 9787545533941 2018-02 The best gift Janet Bingham United Kingdom Heaven & Earth Press
22 23 9787545534122 2018-02 Friend for mole Nancy Almo United States Heaven & Earth Press
23 24 9787545533897 2018-02 International Master EQ Education Picture Book Museum. It’s nice to have a brother Susie Jan-Pierce United Kingdom Heaven & Earth Press
24 25 9787545534078 2018-02 International Master EQ Education Picture Book Museum. Long live friendship Francesca Pirone Italy Heaven & Earth Press
29 26 9787545534061 2018-02 International Master EQ Education Picture Book Gallery. The polite little bear Peter Bentley United Kingdom Heaven & Earth Press
Not Ranked 27 9787545534092 2018-02 International Master Emotional Intelligence Education Picture Book Museum. Dear Crocodile Father Marina Mosvina Russia Heaven & Earth Press
30 28 9787545533859 2011-03 International Master EQ Education Picture Book Library. The Secret of Happiness David Conway United Kingdom Heaven & Earth Press
Not Ranked 29 9787545534085 2018-02 International Masters Emotional Intelligence Education Picture Book Gallery. The brightest star Effie Nissen Belgium Heaven & Earth Press
20 30 9787543472259 2009-04 David Gets in Trouble David Shannon United States Hebei Education Press

Foreign Illustrated Bestsellers, December 2020

 

October 2020 November 2020 ISBN Release Date Title (Translated) Author Author Nationality Chinese Publisher
Not Ranked 1 9787549254293 2018-08 Listenable Enlightenment Picture Book (60 volumes) He Yao China Chang Jiang Press
4 2 9787539189147 2014-01 MIYANISHI’s Tyrannosaurus Series Tatsuya Miyanishi Japan 21st Century Press Group
2 3 9787543464582 2007-05 My Dad Anthony Browne United Kingdom Hebei Education Press
Not Ranked 4 9787549389605 2019-11 Our New Year Wang Wei China juacp Press
3 5 9787543464575 2007-06 My mum Anthony Browne United Kingdom Hebei Education Press
1 6 9787533274269 2013-08 Guess How Much I Love You Sam McBratney,Anita Jeram Ireland Tomorrow Publishing House
17 7 9787543464636 2007-04 No, David! David Shannon United States Hebei Education Press
5 8 9787539135168 2006-10 Les P’tites Poules: I want to See the Sea Christian Jolibois, Christian Heinrich France 21st Century Press Group
7 9 9787539135151 2006-10 Les P’tites Poules: I will Get the Sun Back Christian Jolibois, Christian Heinrich France 21st Century Press Group
6 10 9787539135182 2006-10 Les P’tites Poules: I Want to Have a Star Christian Jolibois, Christian Heinrich France 21st Century Press Group
8 11 9787539135175 2006-10 Les P’tites Poules: I Want to Have a Little Brother Christian Jolibois, Christian Heinrich France 21st Century Press Group
9 12 9787539135137 2006-10 Les P’tites Poules: I Love the Black Kitty Christian Jolibois, Christian Heinrich France 21st Century Press Group
11 13 9787539168999 2011-10 Les P’tites Poules: I Am Not a Coward Christian Jolibois, Christian Heinrich France 21st Century Press Group
10 14 9787539135144 2006-10 Les P’tites Poules: I Can Beat the Monster Christian Jolibois, Christian Heinrich France 21st Century Press Group
12 15 9787539188607 2013-06 Les P’tites Poules: I Love the Saucepan Christian Jolibois, Christian Heinrich France 21st Century Press Group
15 16 9787539144542 2009-05 Les P’tites Poules: I Don’t Want to Be Eaten Christian Jolibois, Christian Heinrich France 21st Century Press Group
16 17 9787539141992 2008-09 Les P’tites Poules: I’ll Find Langlang Christian Jolibois,Christian Heinrich France 21st Century Press Group
13 18 9787539155937 2010-06 Les P’tites Poules: I Must Rescue B E Riot Christian Jolibois, Christian Heinrich France 21st Century Press Group
14 19 9787539148076 2009-05 Les P’tites Poules: I Like Her Very Much Christian Jolibois, Christian Heinrich France 21st Century Press Group
18 20 9787543470927 2008-10 David Goes to School David Shannon United States Hebei Education Press
Not Ranked 21 9787521501773 2020-11 0-3 years old baby behavior management EQ picture book (60 volumes) Huang Qi China Knowledge Publishing House
21 22 9787545533941 2018-02 The best gift Janet Bingham United Kingdom Heaven & Earth Press
22 23 9787545534122 2018-02 Friend for mole Nancy Almo United States Heaven & Earth Press
23 24 9787545533897 2018-02 International Master EQ Education Picture Book Museum. It’s nice to have a brother Susie Jan-Pierce United Kingdom Heaven & Earth Press
24 25 9787545534078 2018-02 International Master EQ Education Picture Book Museum. Long live friendship Francesca Pirone Italy Heaven & Earth Press
29 26 9787545534061 2018-02 International Master EQ Education Picture Book Gallery. The polite little bear Peter Bentley United Kingdom Heaven & Earth Press
Not Ranked 27 9787545534092 2018-02 International Master Emotional Intelligence Education Picture Book Museum. Dear Crocodile Father Marina Mosvina Russia Heaven & Earth Press
30 28 9787545533859 2011-03 International Master EQ Education Picture Book Library. The Secret of Happiness David Conway United Kingdom Heaven & Earth Press
Not Ranked 29 9787545534085 2018-02 International Masters Emotional Intelligence Education Picture Book Gallery. The brightest star Effie Nissen Belgium Heaven & Earth Press
20 30 9787543472259 2009-04 David Gets in Trouble David Shannon United States Hebei Education Press

Foreign Author Fiction Bestsellers, December 2020
November 2020 Ranking December 2020 Ranking ISBN Release Date Title (Translated) Author Author nationality Chinese Publisher
2 1 9787544291170 2017-08 One Hundred Years of Solitude (50th Anniversary Edition) Gabriel García Márquez Colombia Nan Hai Publishing Co.
1 2 9787208061644 2018-02 The Kite Runner (2018 Edition) Khaled Hosseini United States of America Shanghai People’s Publishing House
3 3 9787544291163 2017-08 Journey Under the Midnight Sun (2017 Edition) Higashino Keigo Japan Nan Hai Publishing Co.
4 4 9787544766500 2017-01 To Kill a Mockingbird Harper Lee United States of America Yilin Press
6 5 9787544280662 2020-03 Silent Parade Higashino Keigo Japan Nan Hai Publishing Co.
7 6 9787544285148 2016-10 Malice Higashino Keigo Japan Nan Hai Publishing Co.
8 7 9787532776771 2018-03 Norwegian Wood (30th Anniversary Edition) Haruki Murakami Japan Shanghai Translation Publishing House
9 8 9787544267618 2014-06 The Devotion of Suspect X Higashino Keigo Japan Nan Hai Publishing Co.
10 9 9787544297059 2020-03 Love in the Time of Cholera (3 Million Sold Anniversary Edition) Gabriel García Márquez Colombia Nan Hai Publishing Co.
11 10 9787544291224 2017-08 After School (2017 Edition) Higashino Keigo Japan Nan Hai Publishing Co.
5 11 9787506394864 2017-09 Sophie’s World (New Edition) Jostein Gaarder Norway The Writer’s Publishing House
15 12 9787544281102 2016-01 Newcomer Higashino Keigo Japan Nan Hai Publishing Co.
13 13 9787544298995 2020-09 Miracles of the Namiya General Store (2020 Edition) Higashino Keigo Japan Nan Hai Publishing Co.
18 14 9787544270878 2014-04 Miracles of the Namiya General Store Higashino Keigo Japan Nan Hai Publishing Co.
16 15 9787201116693 2017-05 My Grandmother Asked Me to Tell You She’s Sorry Fredrik Backman Sweden Tianjin People’s Publishing House
14 16 9787544299015 2020-05 The Camphor Keeper Higashino Keigo Japan Nan Hai Publishing Co.
17 17 9787544280020 2019-08 What Life You Want to Have Yoshino Genzaburo Japan Nan Hai Publishing Co.
Not Ranked 18 9787532175512 2020-05 13 Steps Kazuaki Takano Japan Shanghai Literature & Art Press
19 19 9787530217054 2017-12 The Alchemist Paulo Coelho Brazil Beijing October Art & Literature Publishing House
12 20 9787539983295 2015-10 Foundation Isaac Asimov United States of America Jiangsu Literature & Art Press

Foreign Author Nonfiction Bestsellers, December 2020
November 2020 Ranking December 2020 Ranking ISBN Release Date Title (Translated) Author Author nationality Chinese Publisher
1 1 9787544276986 2019-10 Educated: A Memoir Tara Westover United States of America Nan Hai Publishing Co.
2 2 9787550268517 2016-07 Positive Discipline Jane Nelsen United States of America Beijing Union Publishing Co., Ltd.
3 3 9787201161693 2020-08 Counselling for Toads: A Psychological Adventure Robert de Board Britain Tianjin People’s Publishing House
8 4 9787115536198 2020-05 Heart: Kazuo Inamori’s Philosophy of Life Kazuo Inamori Japan Posts & Telecommunications Publishing House
14 5 9787111635574 2019-10 The Working Methods of Kazuo Inamori Kazuo Inamori Japan China Machine Press
5 6 9787508095226 2018-09 Nonviolent Communication Marshall B.Rosenberg United States of America Huaxia Publishing House
7 7 9787540489304 2019-01 Danshari Yamashita Eiko Japan Hunan Literature & Art Press
15 8 9787210096528 2017-09 Mindset: The New Psychology of Success Carol S.Dweck United States of America Jiangxi People’s Publishing House
11 9 9787520711531 2019-11 A Compass to Fulfillment Kazuo Inamori Japan Orient Press
6 10 9787508660752 2017-02 Sapiens: A Brief History of Humankind Yuval Noah Harari Israel CITIC Publishing House Co.,Ltd
12 11 9787547734315 2019-09 Life is Worth Living Nakamura Tsuneko Japan Beijing daily publishing house
10 12 9787540471194 2019-02 Relationship: Bridge to the Soul Christoper Moon Canada Hunan Literature & Art Press
4 13 9787508687216 2018-08 Poor Economics: A Radical Rethinking of the Way to Fight Global Poverty Abhijit V.Banerjee,Esther Duflo United States of America CITIC Publishing House Co.,Ltd
9 14 9787807639817 2013-07 Danshari Yamashita Eiko Japan Guangxi Science & Technology Press
13 15 9787220114045 2019-07 Rich Dad Poor Dad Robert T.Kiyosaki United States of America Sichuan People’s Publishing House
17 16 9787508684031 2017-12 Principles Ray Dalio United States of America CITIC Publishing House Co.,Ltd
Not Ranked 17 9787535732309 2001-11 A Brief History of Time Stephen W.Hawking Britain Hunan Science & Technology Press
18 18 9787508672069 2017-01 Homo Deus: A Brief History of Tomorrow Yuval Noah Harari Israel CITIC Publishing House Co.,Ltd
Not Ranked 19 9787108009821 2014-03 1587, a Year of No Significance Ray Huang United States of America SDX Joint Publishing Company
Not Ranked 20 9787508633558 2012-07 Thinking, Fast and Slow Daniel Kanneman United States of America CITIC Publishing House Co.,Ltd

Notes on the Charts

OpenBook is a privately owned industry-data research firm based in Beijing. It functions somewhat as Nielsen and NDP do from the West, and Nielsen Book Research International has worked with OpenBook in Asian operations. With authoritative data and information resources, OpenBook is able to deliver consulting service to partners who would like to explore the Chinese book market and identify suitable partners.

Jiang Boyan LLC advises authors and right’s holders on global intellectual property and investment opportunities.

As of January 1, 2020, OpenBook monitored more than 10,000 online and offline bookstores.

The online channel includes digital retailers such as large self-operated online stores, platform stores, and small- and medium-sized stores. The offline channels include 4,495 bookstores. Coverage includes most of the state-owned and influential privately owned bookstores in 30 provinces, municipalities, and autonomous regions. Taiwan, Hong Kong, and Tibet are not included in OpenBook’s system.

In 2019, OpenBook tracked around 71.72 billion RMB in sales (US$10.1 billion).

Retail outlets include:

  • Traditional bookstores
  • Supermarkets
  • Campus bookstores
  • “Professional” stores, said to be small stores with a specific industrial or trade focus
  • Airport stores

In addition, OpenBook is drawing data from online bookstores of three main types:

  • The “Tmall” stores of Alibaba (Tmall is described as a marketplace of companies that create storefronts online to sell products including books)
  • The “JingDong” Stores of JD.com (similar to Tmall as a marketplace of both individual companies and bookstores operated by JD.com)
  • Ten independent online bookselling retailers

China has 500 or more publishers in operation today. Most of them, Jiang Boyan CEO James Bryant clarifies, are government-owned. Private publishers are required to generate ISBNs for their titles from a publishing company that is government-owned—which, in other words, creates a system in which all ISBNs are in one way or another registered through government channels. The government approves each book published in China.


More China bestseller reports from Publishing Perspectives are here. And more from us on the coronavirus COVID-19 pandemic and its impact on international book publishing is here.

About the Author

Porter Anderson

Facebook Twitter Google+

Porter Anderson is a non-resident fellow of Trends Research & Advisory, and he has been named International Trade Press Journalist of the Year in London Book Fair's International Excellence Awards. He is Editor-in-Chief of Publishing Perspectives. He formerly was Associate Editor for The FutureBook at London's The Bookseller. Anderson was for more than a decade a senior producer and anchor with CNN.com, CNN International, and CNN USA. As as an arts critic (National Critics Institute), he was with The Village Voice, the Dallas Times Herald, and the Tampa Tribune, now the Tampa Bay Times. He co-founded The Hot Sheet, a newsletter for authors, which now is owned and operated by Jane Friedman.