OpenBooks: A Self-Publishing Bookstore Where You Read First, Pay Later

In Feature Articles by Edward Nawotka

With Poland’s, readers can download and read self-published books for free and decide to pay for them only if they want.

By Edward Nawotka, Editor-in-Chief

Currently in a closed beta, is a new ebookstore for self-published titles where readers are allowed to read a sample first, and then decide how much — or if — they want to pay for the title. Titles are available in EPUB, Mobi and PDF, are DRM free and users are encouraged to copy and share titles as they wish. It’s crowdsourcing, reversed.

Based in Warsaw, the company offers writers 70% share of net revenue from any payment.

“I read quite a lot during my travels and I meet a lot of people with whom I wanted to share books I thought were interesting, but I could only send them a link to make a purchase,” said Founder Michal Kicinski, in a press release. “I wasn’t sure if they liked the book I recommended and it all seemed too complicated. In fact even more complicated than simply giving a copy of a paper book. We call it progress, but I think it’s a regress. That’s why we decided to start”

The question now is really, will it work? At first one might think the answer would lie in whether or not the site can attract return visitors to come back to the site, where they might feel prompted to make what is essentially a “donation” back to the author to support their work. But, in what is perhaps the sites key innovation, every ebook — even those copied and passed along — comes with an embedded payment link.

Of course, there have been several efforts to kill off the traditional “pay first, read later” business model for books. Among the companies that got into this space early was Israel’s Total Boox, which has been around since 2003. With TotalBoox, you download a title for free and then only pay according to how much of the book you read. Read 10%, you pay for 10%. And just like, titles are DRM free and available for sharing. So far, Total Boox appears to be going strong and with its guarantee of payment, regardless of whether or not a reader liked a book, it has been able to attract several traditional publishers, such as F+W Publications and Other Press, to try out the site — something that may be a distant dream for Alas, let’s wait and see.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.