S&S to Distribute Chinese Language Ebooks from Yilin Press

In Global Trade Talk by Hannah Johnson

By Hannah Johnson

On Wednesday at the Frankfurt Book Fair, Simon & Schuster CEO, Carolyn Reidy, signed a distribution deal with Yilin Press in China to distribute Mandarin Chinese ebooks to readers outside China. A ceremony took place at the Yilin Press stand in Hall 6.1 to mark the occasion.

Titles to be distributed include both classic and modern Chinese works as well as Chinese translations of literature from around the world.

“Yinlin press has for decades been dedicated to introducing top foreign works to mainland Chinese readers through first-class translations,” said Gu Aibin, President of Yilin Press. “Now we think it’s time for us to serve a global audience, making Yilin’s Chinese language titles available to overseas Chinese readers.”

Carolyn Reidy, CEO of Simon & Schuster, signs a distribution agreement with Mr. Li Rui Hwa, VP of Yilin Press at the Frankfurt Book Fair

Carolyn Reidy, CEO of Simon & Schuster, signs a distribution agreement with Mr. Li Rui Hwa, VP of Yilin Press at the Frankfurt Book Fair

About the Author

Hannah Johnson

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Hannah Johnson is the publisher of international book industry magazine Publishing Perspectives, which provides daily information and news about book markets around the world. In addition to building partnerships with international cultural and trade organizations, she works with the Frankfurt Book Fair to organize and support a number of its overseas initiatives. Hannah has also worked as the managing editor for an online media company, The Hooch Life, focused on craft distillers and cocktail experts. Prior to that, she worked as a project manager for the Frankfurt Book Fair’s New York office, managing various business and marketing activities.