How Much, if Any, Should Publishers Diversify Beyond Publishing?

In Discussion by Edward Nawotka

Producing movies, booking speaking tours, teaching creative writing…what more can publishers due to drive revenue?

By Edward Nawotka

20-dollar bill on a fishing hook

Publishers looking for ways to expand their revenue stream have expanded into offering a variety of services — from producing movies, to booking speaking tours, to — as mentioned in today’s feature story — opening creative writing schools and offering services to other publishers. Faber & Faber has even stopped calling itself “a publisher” and now describes itself as “a publishing house bringing services to readers, writers and others.”

How far can publishers go? Earlier this year it was suggested publishers might open their own bookshops, like they did in days past — but with the decline in shelf space and retail sales in general, this looks like a bad idea. What more can publishers due to drive revenue?

Let us know what you think in the comments.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.