BEA Video Interviews: Marcello Gioia, Copia, Brazil and Latin America

In Global Trade Talk by Hannah Johnson

Marcello Gioia of Copia talks with Ed Nawotka about the launch of Copia’s social reading platform both in Brazil and Latin America, as well as the launch of the iPad in Brazil.

Gioia expects there to be 1 million reading devices in Brazil by the end of the year, despite higher prices both for devices and e-books.

httpv://www.youtube.com/watch?v=vHfFh1NUtQs

About the Author

Hannah Johnson

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Hannah Johnson is the publisher of international book industry magazine Publishing Perspectives, which provides daily information and news about book markets around the world. In addition to building partnerships with international cultural and trade organizations, she works with the Frankfurt Book Fair to organize and support a number of its overseas initiatives. Hannah has also worked as the managing editor for an online media company, The Hooch Life, focused on craft distillers and cocktail experts. Prior to that, she worked as a project manager for the Frankfurt Book Fair’s New York office, managing various business and marketing activities.