Is the UK Ahead of the US in Enhancing E-books?

In Discussion by Edward Nawotka

By Edward Nawotka

Enhanced e-books are a hot topic in publishing. So far, I think, our imagination has outpaced our ability to execute and there have been few steller examples of how publishers can harness recent technological change to advance books as they appear in digital formats. One of the few examples that has really worked is London-based Touch Press’s The Elements app, as discussed in today’s lead story. Elsewhere in the UK, companies like Enhanced Editions have led the field in integrating music, video and original content into their books. And while the US leads the global market in adoption, it appears to be a step behind the UK in pushing the boundaries of what’s possible in e-books and selling it to the mass market.

Let us know what you think in the comments.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.