No Spain, No Brazil: Where Else is Amazon Missing Out?

In Discussion by Edward Nawotka logo

By Edward Nawotka

Today’s lead story describes the launch of a new online bookstore in Spain that aims to become the equivalent of

Amazon runs their own branded stores in the US (natch), UK, Canada, Japan, Germany, France and China (under the name And though they don’t have a store in Spain, they do offer plenty of Spanish-language books. Are there other markets where Amazon is missing out? Russia comes to mind as a large potential market. How about Brazil? Or Italy? Or Mexico? We’d love to hear from some of our international readers on this question. Let us know what you think in the comments.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.