Penguin Ireland Sells 100 E-books in 09, 1,000 So Far in 2010

In Global Trade Talk by Edward Nawotka

Penguin Ireland

By Ed Nawotka

According to Irish Publishing News, Penguin Ireland — the country’s largest trade publisher — sold just 100 e-books total in 2009. But things are looking up. Penguin Ireland MD, Michael McLoughlin, speaking at the Irish Branch Conference of the Booksellers Association in the Hilton Hotel, Dublin this past weekend, said that the company sold over 1,000 e-books since January 1 — and he expected that sales would increase over time.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.