Penguin Ireland Sells 100 E-books in 09, 1,000 So Far in 2010

In Global Trade Talk by Edward Nawotka

Penguin Ireland

By Ed Nawotka

According to Irish Publishing News, Penguin Ireland — the country’s largest trade publisher — sold just 100 e-books total in 2009. But things are looking up. Penguin Ireland MD,┬áMichael McLoughlin, speaking at the Irish Branch Conference of the Booksellers Association in the Hilton Hotel, Dublin this past weekend, said that the company sold over 1,000 e-books since January 1 — and he expected that sales would increase over time.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.